80% Of Mobiles Sold Are Make in India; Rs 3 Lakh Crore Saved!
In 2015, 80% of the mobiles sold in India were imported. This is a massive transformation.
When Xiaomi launched their much-hyped and awaited Poco phones in India, one of the highlights which they mentioned was Make in India.
No, this isn’t any marketing gimmick anymore: It is a cold business truth which is now becoming a major factor for the success or failure of any brand.
Xiaomi didn’t use Make in India to attract new users and buyers or to please the Govt – They used it because it makes sense.
And, there is a reason China is rattled with this vision of PM Modi.
As per fresh numbers coming in, 80% of all mobile phones sold in India are now ‘Make in India’; and this has enabled the industry to save whooping Rs 3 lakh crore in 4 years.
This is significant because in 2015, 20% of all mobiles sold in India were Make in India!
Keep reading, as we will share some startling facts about this new business truth!
80% Of All Mobile Phones Sold Are Make in India!
India Cellular & Electronics Association (ICEA) has released interesting numbers regarding the manufacturing of mobile phones and electronic gadgets in India.
It is still hard to believe, but 80% of all mobile phones sold in India are now Make in India.
Over 225 million handsets were assembled and/or manufactured in India during 2017-18. As per ICEA, this is 80% of the overall market share. This means that only 20% of the mobile phones sold in India are imported!
As per ICEA, in 2018-19, a total of Rs 1.65 lakh crore worth of Make in India handsets will be sold in India, and this will be roughly 290 million handsets, or approximately 30% growth.
Make In India = Money Saved!
Due to initiatives of Make in India in the last 3-4 years, India has collectively saved Rs 3 lakh crore which would be otherwise spent on importing the handsets and paying various taxes.
ICEA has clearly stated that Make in India and Digital India are “acting as gateways to spur the growth of India’s tech and telecom industry”.
This year alone, 130 million Make in India handsets have been sold, whose collective worth is Rs 75,000 crore.
And, local employment too is increasing. Due to Make in India campaign, 120 manufacturing hubs have been created, which collectively generated 4.5 lakh jobs.
Jio Phone Will Further Boost Make in India?
As per ICEA chairman & national president, Pankaj Mohindroo, Jio Phone’s manufacturing and assembling will be Make in India very soon, which will further boost local manufacturing and dependency on imported mobiles phones will decrease.
Soon, the trend will spread to other electronic gadgets as well.
As per ICEA’s predictions, imported mobile phones will soon account for mere 5-7% of overall mobiles sold, which amounts to less than Rs 1000 crore a month.
We will keep you updated, as we receive more inputs.
Related:
4 Major Changes Which Transformed Indian Smartphone Market In 2016!
Make In India 2.0 Will Focus On Robotics, Genomics – Was The First Edition Successful?
