Asus ZenFone Max M1 & Asus ZenFone Lite L1 Launched: Features, Price, Availability & More!

Asus has launched two new smartphones, targeting the budget segment.

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Asus ZenFone Max M1 & Asus ZenFone Lite L1 launched in India
Asus ZenFone Max M1 & Asus ZenFone Lite L1 launched in India

After roaring back into the Indian market, Asus is now all set to disrupt the Indian smartphone market yet again. The company is back into the radar after Asus Zenfone Max Pro M1, and now it’s time for the budget segment.

The Taiwanese company has launched ZenFone Max M1 and ZenFone Lite L1 budget smartphones in the country.

In a bid to expand its market, the new launches will mainly focus in the highly competitive budget segment. Backed by top features, both the Asus smartphones pack in some sleek specs priced in an affordable category.

Asus ZenFone Max M1: Specs, Features & Price

The newly launched Asus Zenfone Max M1 will come with a 5.45-inch HD+ 720p IPS display in a widescreen 18:9 aspect ratio. It’s a special FullView Display delivering a 65 percent NTSC Colour Gamut. The smartphone will run on an octa-core Snapdragon 430 chipset paired with 3GB of RAM and 32GB storage.

The memory can be further expanded up to 256GB with the help of an external memory card. There’s space for two SIMs and a dedicated memory card slot.

The Asus Zenfone Max M1 will come with a 13-megapixel 4P lens having an f/2.0 aperture. It’s an 1.12m sized pixels lens backed by Phase Detection AutoFocus (PDAF) and other features.

 Up-front, the Asus Zenfone Max M1 will come with an 8-megapixel f/2.2 sensor with a dedicated LED flash. The fingerprint sensor is at the back, and it also supports Face Unlock. The whole package is backed by a massive 4,000mAh battery running ZenUI 5.0 out of the box based on Android 8.1 Oreo.

Asus Zenfone Max M1 is priced at Rs 8,999, but will be available at only Rs 7,499 during the Flipkart Festive Dhamaka Days as an introductory deal.

Asus ZenFone Lite L1: Specs, Features & Price

The Asus Zenfone Lite L1 will come with a 5.45-inch HD+ 720p IPS in a widescreen 18:9 aspect ratio. It’s a special FullView Display delivering a 65 percent NTSC Colour gamut with an impressive 82 percent screen-to-body ratio. The smartphone runs on an octa-core Snapdragon 430 processor coupled with 2GB RAM and 16GB internal storage.

The memory can be further expanded up to 256GB with an external memory card. Again there’s space for two SIMs and a dedicated memory card slot.

The Asus Zenfone Lite L1 sports a 13-megapixel rear 4P lens having a f/2.0 aperture. Its a! 1.12um-sized pixel sensor supporting Phase Detection AutoFocus (PDAF) and other features.

Up-front, the Asus Zenfone Lite L1 will come with a 5-megapixel f/2.2 sensor with a dedicated LED flash. There’s no fingerprint sensor, but it comes with Face Unlock option. The whole package is backed by a standard 3,000mAh battery running ZenUI 5.0 out of the box based on Android 8.1 Oreo.

Asus Zenfone Lite L1 is priced at Rs 6,999, but will be available at only Rs 5,999 during the Flipkart Festive Dhamaka Days as an introductory deal.

Asus ZenFone Max M1 & Asus ZenFone Lite L1: Launch Offers

The Asus Zenfone Max M1 and Zenfone Lite L1 are priced at Rs 8,999 and Rs 6,999 respectively. But the smartphones will be available at special introductory prices during the Flipkart Festive Dhamaka Days.

The Asus Zenfone Max M1 will be available at an introductory price of Rs 7,499 only, while Asus Zenfone Lite L1 will be available for just Rs 5,999 at the Flipkart Festive Dhamaka Days.

Reliance Jio customers can avail a Rs 2,200 cashback with both Asus Zenfone Max M1 and Asus Zenfone Lite L1. There’s a No Cost EMI option available with major debit and credit cards at just Rs 1,250 a month for six installments.

Both the smartphones will be available in Black and Gold color options, to be sold exclusively via Flipkart.

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