Satyam Gambhir 19 posts 0 comments

See the two demo ads by Google – Which ad are you more likely to click on given an option in the same screen?  (Provided you know Hindi) Google India has started displaying Hindi, Tamil, Telegu, Malyalam and other regional…

After working in domain of digital media for some time now, friends do ask me what am I actually doing! According to some people around me, “Social Media is a fad and a hyped terminology”. My suggestion to them is rather than asking whether…

“Indian Culture says NO to porn sites” according to senior official at ministry of IT; however cyber laws were never strong enough to restrict porn from Indian users. It’s unfair to even try restrict people from porn; no matter what the…

Most of the businesses realize the Social Media Benefits, however how much to spend and its trade-off with money is debatable. Infact, finding return on investment (ROI) itself is a tough job. Let us look at it a little closer. Worried…

Internet is buzz with reports that Twitter may be acquired by Google. However, Dick Costolo, Twitter Chief Executive dismissed the talk of $10 Billion deal with Google as “Rumor” during his keynote speech at Mobile World Congress. But he…

Dear Network Provider, Hope you are not low on BP after today’s / yesterday’s news. I woke up and saw a full page ad on front page of TOI, a leading network provider welcoming me to join them. HT had another giant ad of another network…

Last five years have been of tremendous growth with entering of millennial (Gen Y) in the work force. A generation that has grown with internet and with most child centric environment, and has changed the way transactions happen. After all…

You have probably heard about this term, CRM or Customer Relationship Management. When I was curious to know more about it, I read not less than 15 articles, blog posts and discussed it with friends. I could get a hang of it but believe you…

How often do we come across the news of companies ending a successful joint venture, very rare! Hero will now have to sweat a lot to maintain the market share of 44%. As a result, newspapers are anticipating two wheelers prices to fall in…