Airtel Xstream Premium over-the-top (OTT) streaming service has joined the league with its latest launch in India.
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Airtel Xstream Premium Over-the-top (OTT) Streaming Service
The telecom provider claims that its new OTT service will aggregate content from 15 Indian and global OTT platforms such as SonyLIV, Eros Now, Shorts TV, and more.
With this integration, the telecom provider is planning to bring access to more than 10,000 movies and TV shows in one platform.
The OTT service was first spotted during last week afterworld Xstream Premium was launched in India on Thursday.
Single App, Single Subscription
According to Airtel, the new launch is opting for a single app, single subscription, and single sign-in experience for Xstream Premium users.
In terms of pricing, the video streaming service is priced at Rs. 149 per month or Rs. 1,499 annually as per the prices spotted for the Airtel Xstream Premium pack on the website last week.
With the newly launched provider, users will be able to enjoy more than 10,500 movies and TV shows from SonyLIV, Lionsgate Play, Eros Now, ManoramaMax, Hoichoi, Ultra, Epic On, ShortsTV, KLIKK, Divo, Dollywood Play, Namma Flix, Docubay, ShemarooMe, and Hungama Play.
Airtel Xstream Premium Prices And Compatibility
It seems that the addition of more platforms and content caused the price revision of the Airtel Xstream subscription which was earlier Rs. 49 monthly and Rs. 499 yearly to Rs. 149 monthly and Rs. 1,499 yearly.
The newly launched Airtel Xstream Premium can be viewed on Airtel Xstream Box, Android TV, Fire TV, official website, or through Android and iOS devices via the Airtel Xstream app or website.
At a time, the users will be able to view content on two screens with the user of this service.
Exclusive To Airtel Users
Presently, Airtel Xstream Premium is exclusively available for Airtel customers, so that they can view content on the platform on any device.
The service provider is targeting 20 million subscribers for its Xstream Premium subscription.
And why not as India’s OTT subscription market will grow to $2 billion (roughly Rs. 14,996 crore) by 2025 as per the report.
In future, a large number of India’s OTT subscriptions is expected to grow in tier 2 and tier 3 cities.
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