Maruti Starts 100% Digital Finance For New Car Buyers: Get Loan Without Any Showroom Visits!

Maruti Suzuki is the first automobile company in the country to offer a multi financier, end-to-end online car financing solution.

The company announced on Friday that its customers can now opt to finance their vehicles through online means courtesy of Maruti Suzuki Smart Finance – a digital platform that can be accessed from anywhere and at any time. 

“Even before walking into a car dealership, most potential buyers already start their shopping process online — browsing cars and finance options. Keeping in view the changing customer behaviour, we have launched Maruti Suzuki Smart Finance – India’s first ground-breaking digital platform that enables customers with an end-to-end online car financing solution. To enhance the consumer experience, we have included several industry-first features in the platform.”

Shashank Srivastava, Senior Executive Director (Marketing & Sales), Maruti Suzuki India.

Here’s how to buy the car without getting over your head in debt or paying more than you have to.

Maruti Suzuki’ End-To-End Online Car Financing Solution

Maruti Suzuki India Limited (MSIL) has announced that Maruti Suzuki Smart Finance would now allow consumers to finance their vehicles online.

Customers of both the Arena and Nexa will be able to use this service, which is available across India, according to Maruti Suzuki. It covers a wide range of profiles, according to the firm, to suit the needs of a diversified spectrum of consumers.

By choosing the Maruti Suzuki Smart Finance one can choose a finance partner, select the best-suited loan product, complete finance-related formalities and get disbursal of the loan amount – all through digital means. 

And guess what you can also use the platform to get an estimate on the value of the existing vehicle and can choose co-applicant financing if required.

Enhancing The Consumer Experience 

Stating that the process of car buying now starts even before a customer walks into a showroom, Shashank Srivastava, Senior Executive Director (Marketing and Sales) at Maruti Suzuki India, explains that digital platforms remain a key area of convenience. “Keeping in view the changing customer behaviour, we have launched Maruti Suzuki Smart Finance – India’s first ground-breaking digital platform that enables customers with an end-to-end online car financing solution,” he said in a press statement issued by the company. “To enhance the consumer experience, we have included several industry-first features in the platform.”

He added, “We had done a pilot project in limited cities, last year. The response from customers has been encouraging. More than 25 lakh customers have visited Maruti Suzuki Smart Finance platform since its inception. Over 1,60,000 customers configured on-road prices and more than 40,000 customers have downloaded the finance sanction letter online. This gave us the confidence to launch it pan India with 14 partner financiers offering personalised financing options for our customers.”