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In these days of Web startups, where cost of launching an online venture has reduced drastically, writing a Business plan has become kind of passé or old fashioned. I see numerous small startups come to fore purely based on a single idea…

Internet is now an indispensable for all Businesses globally. If you do not rank in top 10 (or for that matter top 3-4) positions for your product or keyword, in most cases your business will be left behind. No doubt SEO (Search Engine…

However, both these South Asian countries are facing tremendous growth hurdle in form of corruption. According to the Bribe Payers Index released by Transparency International, India and China have highest amount of corruption amongst the…

Here at Trak.in too, I get atleast couple of emails daily asking for reviews about their newly launched startups. But how many of them do I actually review, probably 10 to 20 percent - only the ones that appeal to me, either the terrible…

The Indian advertising market has been growing at extremely fast pace since last 5 to 7 years, thanks to consistent economic growth of around 9% and huge rise in the number of Multinationals entering India in last few years. What better…

One of the major problems that I face during my travel to India is the speed and reliability of broadband connections. In US, majority of users have 4 to 6 mbps lines at their home and reliability problems are next to none. Downloading a…

According to the survey results published in Business Standard last month, Indian consumers have ranked Amul as the number 1 brand of the country.

Research and Development (R&D) is gaining momentum in India. India is increasingly becoming a top global innovator for high-tech products and services. In a recent study by World Bank, it found that more than 300 multinational…

Outsource to countries where the work can be done at cheaper cost than India. And Indian companies are doing exactly that - opening offices before their clients approach these countries by themselves. The advantage Indian companies have is,…

Mobile commerce in India is gaining quite a bit of momentum, and why not. India currently boasts more than 200 million mobile subscribers growing at nearly 100% yoy. Online E-commerce is yet to catch up, but it also has started picking up…