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The much awaited National Telecom Policy 2012 (NTP-2012) was approved by Union Cabinet today and it should bring smiles to Indians, especially Entrepreneurs and Netizens. Along with the approval of NTP 2012, cabinet also approved…

The Internet and Mobile Association of India (IAMAI) released industry data for April 2012 which revealed a spike in online activity on various platforms as compared to April 2011. In April this year, 20.5 lakh job seekers uploaded their…

Pricebaba.com, a new comparison engine launched today is a price aggregator but with a difference – Unlike traditional price comparison sites, pricebaba.com does not aggregate prices from online sources, but brings you prices from your…

The “Internet Trends” presentation by Mary Meeker of Venture Capital firm KPCB is probably the most comprehensive one I have come across till date. This 112 slide presentation gives a detailed look at global Internet Landscape. Have a look…

Most online retailers already have or currently are in process of creating mobile apps for their storefronts given the explosive growth of Smartphones across the world. It is estimated that very soon, India will have more people access…

I have discussed in the past many good examples of marketing helped a product to succeed. Apple is the first brand that comes to mind when we talk about marketing. The communication and design of the products has led to its wide spread…

This is a big deal for Social Media Marketers. Facebook is rolling out “Promoted Posts”, a new channel for  advertisers and marketers which enable them to promote updates on per-post Basis. Facebook has made “Promoted Posts” so simple…

India is suffering from a massive attack of the etail fever. Every month a new player enters the market and that leaves a plethora of confusing not-so-alternatives to the buyer. In any industry, there are leaders and followers. The…

Tata DOCOMO has become the first company in the world to launch a twitter app service on its platform which will allow Tata DOCOMO Customers to recharge and activate Value Added services with use of #Hashtags on Twitter. Currently this…

Update 05/06/2012: We just learnt that AOL seems to be out of contention and a company based out of Chennai - QUSCIENT Technologies is in the race to acquire Minglebox.com. Again, this is still a rumour, there has been no official…