Sprite

Since last few months, there has been intense speculation in the $60 billion Indian carbonated drinks market regarding which brand leads it. Brand Thums up was the boss, which held rank #1 since last 30 years with current 15.3% market…

The branding of Sprite has been exceptional in the sense that it was contrastingly different from its competitors. Where the likes of Pepsi, Thums up were all focussed on linking the consumption of their beverage with youth (Pepsi),…

Okay, so here we are with another list for you guys. The top 50 advertising agencies in India. These agencies are not in any order but based on Alphabetical order. So even if Lintas is one of the top Ad agencies in India, it shows at the…