• social media engagement

    Social Media: Indian CMOs find themselves Unprepared [Survey]

    by Ankit Agarwal

    It is now well established that enterprise social media adoption is as real as it gets and its not a fad that businesses are experimenting with. Gartner’s predictions on the role of social media as a collaboration and business transformation tool are not without their own merits. However, social

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    Blackberry Losing The Enterprise Smartphone Market Share To iPhone!

    by Ankit Agarwal

    Turns out that Blackberry has lost its stronghold on the  only niche segment that it prided itself. Yes, iPhone has unseated Blackberry as the most preferred smartphone in the workplace. According to the quarterly mobile workforce report published by  iPass, iPhone is now the top smartphone in the enterprise

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    Lufthansa Cargo Wants To Crowdsource Business & Process Innovation [Contest]

    by Ankit Agarwal

    From brainstorming to crowdsourcing, more and more companies are looking to tap into the collective intelligence of masses to solve their business problems. Lufthansa Cargo has taken crowd-sourcing a step further and has created a public co-innovation platform primarily targeted at finding innovative solutions for its supply chain. Lufthansa Cargo has

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    Indian News Sites Seeing surge in International Traffic [Comscore]

    by Ankit Agarwal

    I guess it is true that you can take an Indian out of India but you can’t take his / her love for India. The traffic statistics for leading Indian local news sites does suggest that no matter which part of the world they are, Indians love catching up

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    Samsung Nation

    Whoa! Samsung Gamifies Its Corporate Website In Style

    by Ankit Agarwal

    Well Played Samsung, very well played!! Gamifying a corporate website takes lots of courage and vision especially when no one has tried it ever before. Samsung US has gone ahead and tightly integrated Gamification in its corporate website. Samsung Nation is the gamification engine aimed at building a community

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    Government Launches A New Initiative To Make India Slum-Free

    by Ankit Agarwal

    Despite the success of the movie, Slumdog Millionaire did portray India in a light that many did not like which however at some level which was true. Most notable being slum dwelling in India. Majority of the Indian cities have their share of slum dwellings not to forget Asia’s largest slum.

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    Airtel Picks Customer Experience Management Solution from Nokia Siemens – Will Twitter Complaints Reduce?

    by Ankit Agarwal

    Ok, the last part of the title might have been a cheap shot but I thought it was necessary for my thoughts later in the post. On to the matters of more importance now. Bharti Airtel has chosen to implement a new customer experience management (CEM) platform provided by

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    Infosys becomes Top Indian Company for Investor Relations!

    by Ankit Agarwal

    After a few months of taking flak from the press and shaky financial performance, Infosys could do with some positive news around it. What better way to be ranked No.1 Indian company in investor relations. Infosys has been ranked on the top in all the four categories – corporate

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    Visualizing India’s Inflation and Consumer Spending Habits [Video]

    by Ankit Agarwal

    Inflation is currently the worst nightmare for the Indian finance ministry and despite interest rate hikes, things don’t look very good. Even during the 2008 recession, when the developed countries were struggling with a bleeding economy, India managed to swim through the troubled waters and maintain growth rates to

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    External Affairs Ministry Wants To Know What ‘India Is’ To You [Contest]

    by Ankit Agarwal

    It is not a common occurrence when a government body launches really interesting initiatives especially around the theme of branding – Branding India Inc. So, I was pleasantly surprised to see when I stumbled upon www.indiais.org . ‘India Is’ is basically an competition based initiative with the premise of

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