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Interesting Statistics on Non Resident Indians (NRIs)

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Juxtconsult has recently released a reportNRI Online 2010”, which gives some interesting insights on online behavior patterns of NRIs. We have earlier featured some insights on non-resident Indians (NRIs) and this reports adds quite a few that you may find interesting.

NRIs

Online Behavior of a Non Resident Indian

  • Overall 1 out of 4 online NRI has a PIO status (highest in the West)
  • 2 out of 3 have been living in the current country for longer than 3 years
  • Almost 1 in 3 online NRI lives alone (highest in the Gulf)
  • Majority are ‘above 30’ years in age (more ‘mature’ in the Gulf and West)
  • More of them belong to ‘South’ India (especially in Gulf and Asia Pacific)
  • Hindi, Tamil and Malayalam are the biggest native languages (Gujarati, Punjabi stand out in the West more)
  • More of them come from the smaller ‘tier 3’ towns in India (less so in the West)

Popular Indian Websites with NRIs

Online Activity Top Website % Use Most (All Online NRI)

General news about India

Timesofindia

26%

Business & economic news from India

Economictimes

17%

Financial info from India (quotes, rates, etc)

Moneycontrol

13%

Jobs in India

Naukri

62%

Real estate info in India

99acres

17%

Social networking in India

Facebook

35%

Professional networking in India

Linkedin

39%

Matrimony

Bharatmatrimony

39%

Friendship/Dating

Orkut

25%

Picture sharing

Picasa

22%

PC to PC net telephony with India

Skype

44%

PC to Phone net telephony with India

Skype

18%

Check travel/tourism info about India

Makemytrip

12%

Travel products for India

Airindiaexpress

15%

Online shopping from India (non-travel products)

Indiatimes

19%

Transfer money online to India

Icicibank

19%

Indian video / picture galleries

Youtube

30%

Indian cinema

Bollywood

14%

Indian music

Raaga

19%

Indian sports

Cricinfo

32%

NRI connection with India

  • 3 out of 4 online NRI cite ‘family’ as their main motivation for both staying connected with India and for traveling to India (more so the Gulf and West ones)
  • Gulf ones follow happenings in India the most frequently. Indian ‘news channels’ are the most popular ‘offline’ medium to stay connected with India
  • More Gulf and West based ones travel to India. Asia Pacific ones travel to India the most frequently
  • 1 in 3 book their air tickets online (West ones do so significantly more)
  • 3 out of 4 online NRI call India at least once a week (Gulf ones most frequently)
  • ISD calls from mobile phones is the most popular mode of calling India (highest among Gulf NRI, West ones use calling cards relatively more)

I think Indians (and possibly Chinese) are the only people who even after staying abroad who are very close to their motherland (some may disagree here). One of our commentators gave an interesting twist to Raymond’s punch line –

“You can take a man out of India but you cannot take India out of a man!”

What say guys? do you agree with this?

"Interesting Statistics on Non Resident Indians (NRIs)", 5 out of 5 based on 1 ratings.
  1. Ruchi Varshney says

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    NRI Assistance Team
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  2. […] NRIs living in foreign countries have found newer and better ways to keep in touch with their Indian roots. One of them is watching a constant stream of Indian TV shows on their Satellite TV, Internet TV or just a regular notebook. […]

  3. Ashok says

    Hi, I would like to know the methodology of your research and the details about the sample( size etc.) that you have chosen for the research so that I can be assured while quoting it.

  4. dalbara singh says

    dear sir we have in dubai now kerala govt. in one scehem in parbashi bharti sceem in govt. keral after 60 year old innm pensen scem and other faclatiye
    inpunjab no any scem in gulef worker

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