It was interesting to read in a recent ET report that auto giants like Maruti Suzuki, Hyundai and Tata Motors India are planning to make refreshed efforts in 2012 to tap their existing and potential customer base through Twitter, Facebook and other social media platforms. As per the report
» continue reading
When we talk about Indian brands that top Facebook performance, we’re not really talking about who wins the race with statistics such as number of likes, hits, traffic build up et al. We’re talking about the strategies that they’ve got right and what they’ve done to hit the nail
» continue reading
Here is a quick wrap-up of some of the buzzing posts of last week that were published on trak.in & TGF. Katrina Kaif is the darling of Indian Mobile users as her name was the most searched keyword for Mobile Videos, while Anna Hazare who started anti-corruption revolution in
» continue reading
This is an excellent move by Tata Teleservices. According to the latest press release sent to us – Tata has decided that it will bring all their CDMA, GSM as well as Photon consumers all under one brand – Tata Docomo! Over last couple of years, Tata’s focus has
» continue reading
Tata DOCOMO has always come up with some great marketing campaigns since it launched its GSM service couple of years back. Now, they have launched a series of 8 new television advertisements that showcase their superior network coverage – one of the biggest areas of complaints by Mobile users.
» continue readingIts Monday morning and time for our Weekly Wrap-up. Lets take a look at some of the buzzing posts of the week! Things are coming to sanity now for Google Plus after a smashing launch of Google Plus. We will have to wait and see if adoption of Google+
» continue reading
India now has over 28 million Facebook users and over 1/3rd of all Internet users are on Facebook. India also has the 5th largest Facebook user base in the world and is expected to become 2nd largest Facebook userbase by end of 2012. These numbers & growth rate is
» continue reading
[Press Release] Tata Docomo is known to come up with user friendly services that help consumers in their daily lives. They now have com up with a new unique value add service called “Route Finder”. On an average, an Indian commuter stops four times to ask for directions before
» continue reading
“Let’s celebrate the birth of Zero paise per second… It will change the way you talk forever!” That’s how Videocon’s promotional one-liner envisages on ZeroIsHere.com for conceiving the birth of the revolutionary Next Generation tariff rate in mobile telephony. Oh, really? Is it forever or a limited period offer
» continue reading
MNP has been implemented – now its time for a reality check for all the telecom service providers. Good boys will be rewarded and bad boys will be punished. And, for a change, the verdict would come from none other than the king (the customer!) himself. The initial churn
» continue reading
