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If you read today’s Times of India (or on 16th Dec), you would have found couple of news with pictorial showing read arrow and stating “alive”. This is the latest mobile app launched by Times of India that brings richness to the newspaper…

Google is seriously pushing the boundaries in India. When it launched the India Get Your Business Online initiative last year, I thought it was really great for Indian SMBs. The initiative offered a website and domain name free of cost.…

Government has announced free distribution of Smartphones to around 400 million Indians through the recently announced Aadhar based direct cash transfer scheme. The path breaking direct cash transfer scheme will facilitate direct cash…

Here is a quick wrap-up of all the popular posts that were published on trak.in last week. Here are 7 golden rules for personal branding in 2013. If you follow these rules, there is no doubt you will achieve what you have set out…

Attracting, retaining and managing top talent is arguably among the highest concerns of ambitious companies. This was precisely the subject of a webcast presented by Kelly OCG, a leading firm that focuses on talent management solutions. I…

Social media enables brands to carry out really personal and one-to-one conversations with their consumers, and that’s what makes it the in-thing. People you have always wanted to reach out to, your customers, with the advent of this media…

Aadhar is now steadily going mainstream. According to the news on Hindu, Government has launched Saral Money, a type of a Debit Card, that will enable user to have  a Bank account instantly based on users Aadhar Card details. The KYC…

The annual Google Zeitgeist is out, and it gives a glimpse of what was being searched on the Internet by Indians and people across the globe.  This really gives insights into what really internet is looked upon as…India in 2012, did…

Apple emerged as the market leader in worldwide smartphone shipments while Lenovo had top market share in global PC shipments in Q3 2012. However as IDC reports, Samsung had the highest market share in worldwide shipments of smart connected…

Although, we are seeing new expensive smartphones (Rs. 15k and above) being launched at increasing frequency , very few actually buy them, even in the large Indian cities. According to a recent report, only 4 percent Indians or about 44…