Tata Nano

Ratan Tata has unveiled world’s first gold jewellery car to mark the occasion of 5000 glorious years of jewellery making tradition in India, from its Group company Titan Industries. Yesterday, the chairman of Tata Sons went public with…

The management at Maruti is not only getting saner with time but also wiser. With a recent tie up with Google, they have decided to spend more on digital advertisements and social media as they now understand where their buyers for tomorrow…

Designing a new product based on certain standards and launching it successfully are altogether two different aspects to be taken care of in a new product offering. This is where most of the new products, especially engineering products,…

It was christened as dawn of a new era aided by superior technology and engineering efforts. Ratan Tata surprised the automotive industry in 2009 when he introduced the Tata Nano, the 1 Lakh Rupee Car, in front of the world. It was an epic…

We all know how Narendra Modi welcomed the Tata Group to set up a commercial production unit for Nano in Sanand near Ahmedabad; after a violent Singur protests forced closure of their automobile factory in West Bengal. This investment…

On trak.in, we’ve actively covered news related to the much-publicized Tata Motor’s Nano car – be it its high pre-launch expectations or the affordable alternative for Indian families in place of two-wheelers or even the unfortunate event…

2011 is right around the corner - all of us become nostalgic about the entire year and what all we did. For some it’s the time to reflect on what good / bad or useful / wasteful work they did while for others it is the time to enjoy the New…

The 1 lakh car! The most revolutionary vehicle in the history of the world! The cheapest vehicle made on this planet! A vehicle which could move India into the top of the ranks of auto manufacturing hubs in the world! While talking…

Tata Nano denies remaining out of buzz! The people’s car was recently in news on account rumors of going topless – however, there is no confirmatory news from the management about any such conversion-led models. But, most of the times the…

Tata Nano – the car has been in the constant news either for its ultra-cheap price, petit model or the back-to-back fire incidents that gutted the vehicle more recently. Prima facie, Nano has its value deeply rooted in terms of innovation…