quality

What do you think makes great brands so powerful, long lasting and unique even when they're not selling products and services that are radically different from one another? Have they really got their fundamentals strong or are they simply…

Indian youngsters  have been the cynosure of all marketers for obvious reasons. High disposable income has given youngsters the power to splurge on things where it can be difficult to justify the price tag.  Branded apparel is…

Any guesses? If you had Infosys Technologies on your mind, you are right! According to the survey conducted by Wall Street Journal on Top 200 most admired companies in Asia, Infosys Technologies has been named the most Admired company…

Here at Trak.in too, I get atleast couple of emails daily asking for reviews about their newly launched startups. But how many of them do I actually review, probably 10 to 20 percent - only the ones that appeal to me, either the terrible…