Apple will unveil its flagship India retail store in Mumbai next month and another in New Delhi just after.
It is a 22,000-sq.ft. store in Reliance Industries’ Jio World Drive mall in Mumbai meant to be a retail landmark, similar to Apple’s outlets in Los Angeles, New York, Beijing, Milan, and Singapore.
The stores will be similar to those in other countries, with a focus on luxury products.
The Delhi store in Select Citywalk mall in Saket will be spread over 10,000 sq.ft. and will launch in April-June, possibly just a few days after the Mumbai opening.
The company will set the opening date of the store based on the availability of global executives.
One of them is Deirdre O’Brien, Senior Vice President of Retail and People of Apple who is likely to make an appearance.
Whether CEO Tim Cook will be at the unveiling remains uncertain.
Apple is currently undertaking a trial run of operations in the stores.
Earlier in January, Cook said he is “very bullish on India” as the iPhone maker set a quarterly revenue record here.
However, it missed revenue and profit expectations for the quarter ended December 31, 2022.
India as a golden goose
Nonetheless, India has consistently been one of the best-performing markets for Apple for more than six years now.
In the quarter ended December, the company achieved record overall sales in the country.
The Apple chief commented, “India is a hugely exciting market for us and a major focus.
We brought the online store there in 2020. We will soon bring Apple Retail there.
We are putting a lot of emphasis on the market.
There’s been a lot going from financing options and trade-ins to make products more affordable and give people more options to buy.”