Patanjali Ayurved, the shining example of a successful ‘Made in India’ FMCG brand, which is threatening to wipe out existing billion dollar FMCG global biggies, has just experienced its first major public embarrassment. A Haridwar…

American-based InFocus launched a couple of smartphones this year, but couldn’t gain much hold in the Indian industry because of competition from Chinese players. The company is now betting on its iris recognition feature to launch a…

It is a classic strategic move by two brands - a marriage of business practices which will break boundaries and induce a new form of tactical expansion never witnessed in India. World’s largest ecommerce portal, Amazon has decided to…

When earlier this year LeEco entered the Indian market with the hopes of making unprecedented sales like it did in China, little did it know that it will run out of cash so quickly. The company had even started working on ‘Make in…

It’s Monday morning and once again time to do a quick wrap-up of the posts published on Trak. Given that it was the Diwali week, it is understandable that most of you may be offline. But worry not, this wrap-up will bring you all the tech…

Centre and State Governments have finally reached a consensus on determining the tax rate slabs under Goods and Services Tax Bill. This will help in breaking the barriers which restrained pan-India implementation of GST and in unifying…

Slowly, but gradually, digital broadcasting in India is turning into mainstream. As per recent reports emerging, some of the biggest digital media portals are fighting hard to get digital broadcasting rights of IPL tournament, which…

68 year old Ashok Leyland, which is based out of Chennai, has launched 1st Made in India electric bus, which has been hailed as a giant leap for mass public transport in the country. As part of their Circuit Series Electric Bus, this new…

Indian ecommerce is right now immersed in the colors of festive sales; and as per preliminary reports coming in from various sources, every major ecommerce portal has received bumper traffic and eyeballs. Amazon, Flipkart,…

Reliance Jio’s ambitious plan to roll out data-backed telecom services with zero voice tariff along with cheapest 4G Internet was backed on an even ambitious plan to acquire 100 million customers by end of December. The dynamics of…