Honda Amaze Becomes #1 Compact Sedan In India; Beats Suzuki Dzire In Sales, Registers 79% Growth In 30 Days
The Indian car market is tough. It has got so many players that the competition always keeps the industry on its toes. Even though the attractive market for the world, to survive and dominate this market is challenging even for stalwarts. Even the mammoth force of Ford also could not survive this market. And now even the Indian leader Maruti Suzuki is also experiencing heat.
August month witnessed the takeover of Maruti Suzuki Swift DZire by Honda Amaze
Maruti Suzuki Dzire has been leading the compact sedan segment for a long time now. With its various facelifts, it has kept on dominating the market. But recently, Maruti Suzuki’s popular selling model has been outsold by the Honda Amaze. Last month Honda sold 6,591 units of the Amaze while only 5714 units of Swift Dzire were sold. In August 2020, just 3,684 units of Amaze were sold, from that it has risen to 6,591, which itself is a healthy sales growth of 79 percent. At the same time, Maruti Suzuki Dzire has reported 5,714-unit sales in August 2021 as compared to 13,629-unit sales in the same period last year, thereby witnessing a 58 percent drop in sales.
Fractures in Supply Chain are causing the drop in sales for Maruti
In the month of August, Maruti Suzuki reported an 8.7 percent drop in sales. It is believed to be the highest in the last few years. The company has attributed the drop in sales to the shortage of electronic components. During the same period, Honda introduced an updated model in the country last month. This updated version comes with a fresh set of feature updates. The attractive discount on the pre-facelift Amaze model has further bolstered its sales in the compact sedan segment.
The Honda Amaze is available in three variants. The E variant remains unchanged, while the S and VX variants have received a facelift. The Honda Amaze is available in both 1.2-liter i-VTEC petrol and 1.5-liter i-DTECH diesel engine options and comes with manual and CVT options. On the other side, the Maruti Suzuki Dzire gets 1.2-litre, K-Series engine that can be had in either a five-speed manual or AMT option.
So, will Maruti Suzuki will make a comeback or Honda will keep on dominating the market, only time will tell.