Airtel Digital

Effective February 1st, cable TV and DTH users can now buy their own set-top boxes when opting for a new connection. This means that cable companies and DTH providers such as Tata Sky, Airtel, D2h, Dish, Sun Direct etc cannot force the…

Telecom Regulatory Authority of India or TRAI has been super-active when it comes to Cable TV and DTH services in India. After making sure that the new Cable TV regulations are executed as on January 31st, and doesn’t get delayed, TRAI has…

Starting January 12th, 2019, Telecom Regulatory Authority of India or TRAI has unleashed a massive SMS marketing campaign for creating awareness. As per reports coming in, TRAI will send millions of SMSes to all cable TV or DTH consumers…

Effective January 31st, your cable TV  and DTH expenses are all set to come down, atleast 30-40%, for an ‘average household’. How?

January is the month when consumers will have to take the final decision on choosing their channels on À la carte basis, as January 31st is the final deadline for implementing TRAI’s new Cable TV rules.

Although deadline for implementing the new Cable TV rules and regulations has been extended by a month, cable operators and DTH firms have now started updating their plans and packs to comply with the regulations. As per our initial…

As per the replies received from the sample audience, set-top boxes are clearly more preferred. While 53% of the respondents shared that they watch TV via digital set-top boxes, 47% preferred DTH.