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Marketing is one of most treacherous of all the business disciplines I know. Check out 5 of the most dangerous marketing blunders businessmen and entrepreneurs make: Blunder 1 – Believing that ‘Advertising is marketing’! In the year…

As a kid, growing up in India, one is taught that the world’s biggest diamond – the ‘Kohinoor’ was found in India but seized by the British when they ruled us. It is a painful tale, embedded in my mind. That diamond is on display in the…

(Article reproduced with Author’s permission) A few weeks back I invested a princely sum of money to buy my Airmax 2010 Nike shoes from the flagship store in San Francisco. Last week, just before traveling again, I washed my shoes and…