Society of Indian Automobile Manufacturers

The change in lifestyle has seen a huge shift in the demand patterns of the customers. This has not only affected the healthcare and FMCG sector but also has managed to stir a tectonic shift in the demand of automobile sales. Of…

Tata Indica was launched in 1998 and branded as India’s first fully indigenous passenger car. The launch was a superhit, as more than 100,000 bookings were made in the first 24 hours of its launch. In a way, Tata Indica revived Tata Motors …