Patanjali

Advertising Standards Council of India (ASCI) has again rapped Yoga guru Ramdev’s company Patanjali for broadcasting misleading advertisements of their products. This time, the scolding came for four of their best selling products:…

Patanjali Ayurved Limited (PAL), based out of New Delhi, is one of the fastest growing FMCG companies in India. From a modest start, this newest entrant has been registering phenomenal growth and its success has been nothing less than…

Baba Ramdev’s Patanjali Ayurved is right now India’s fastest growing FMCG company; and existing FMCG biggies like Unilever, P&G etc are getting sleepless nights over the meteoric rise of this 5 year old India-born company. Soon…

Spirituality in business is a very crucial element - it induces peace, calm and a balanced approach. But what if spirituality turns into hardcore business? It seems that business is the new moksha, as Spiritual and Religious Gurus of…

Baba Ramdev’s Made in India brand Patanjali has been declared as the #1 spender for TV advertisements this week. As per latest data coming in from Broadcast Audience Research Council (BARC), Patanjali’s advertisements appeared 17,000…

Baba Ramdev’s Patanjali brand has some big plans in the FMCG and ready to wear garments niche. As per reports coming in, Patanjali will soon launch their own line of yogawear, which will compete against global biggies such as Nike and…