Quikr, India’s leading online classified listing platform is now slowly taking steps to get into eCommerce marketplace business where users can directly make purchases of products listed. They have now introduced a “Buy” button through which a visitor can directly pay cash to Quikr representative for making purchases.
However, the Buy button does not allow you to make payments online, instead a buyer just proposes the best price that they are willing to offer after having discussions with the seller. Once the offer is accepted by the seller, a Quikr representative will get in touch with the buyer to collect the payment in cash.
After the payment is made, Quikr takes the responsibility of delivering the item at your door step and the buyer has to confirm that they have received the goods as per seller descriptions, after which Quikr will release the payment to the seller.
Also, Quikr has offered a 5 day money back guarantee to return the product, incase the buyer is not satisfied.
Why such a step?
This move is simply to create confidence in the minds of buyers. Once of the issues that has plagued popular classifieds sites is that while many people are interested in the products listed, very few transactions actually happen. The reason being low buyer confidence in sellers. Most of the buyers doubt the genuineness of sellers on these classified sites.
The ‘Buy Through Quikr’ button will reinforce the confidence of buyers when making transactions on Quikr. The company clearly states that they will be taking responsibility of delivery of the product and also offer money back guarantee, which should quell any doubts buyer has in regards to the products and their sellers.
Over past few months Quikr has bough number of new features to attract buyers on their platform including introduction of Chat feature, where buyer or seller does not need to disclose their phone numbers and can communicate to each other directly through the site.
[Via: NBW]