MG Motor India, a joint venture between China’s SAIC Motor and India’s JSW Group, is set to launch a new electric car aimed at competing with Tata Motors’ upcoming Curvv EV. The Times of India reports that this new electric vehicle (EV) will hit the market close to the festive season, with a price range under Rs 20 lakh (ex-showroom), positioned between MG’s Comet and ZS EV models.
Key Features and Specifications
The new MG electric vehicle will be a Crossover Utility Vehicle (CUV), characterized by its unibody construction, which differs from the traditional body-on-frame construction of typical SUVs. This construction aims to provide a more refined and car-like driving experience while retaining utility features.
Battery and Range: The upcoming MG EV is expected to feature a 50.3 kWh battery pack, similar to the MG ZS EV. Due to its lighter weight, it is anticipated to offer a better range than the ZS EV’s claimed 461 km. This improvement in range could be a significant selling point for potential buyers looking for long-distance EV travel.
Performance: The new model will likely have the same front axle-mounted motor found in the ZS EV, delivering 176 hp and 280 Nm of torque. This powertrain setup should provide robust performance for everyday driving and occasional long trips.
Design and Aesthetics
The Times of India claims to have exclusive footage of the new MG CUV, described as an ‘Intelligent CUV’. The vehicle sports a tall stance with a coupe-like roof and large wheels, suggesting a modern and sporty design. However, the car is heavily camouflaged in the footage, so many features remain concealed.
Current MG Electric Vehicle Lineup and Market Performance
Currently, MG Motor India offers two electric cars: the MG ZS EV and the Comet EV. The company has seen substantial growth in its EV sales, with electric vehicles accounting for about 35 percent of its total sales. The ZS EV alone sold over 500 units in the last three months and recorded a remarkable 95 percent sales increase from Q1 to Q2 in 2024. Overall, MG’s EV sales rose by 39 percent during this period.
Market Position and Future Prospects
With the introduction of the new electric CUV, MG Motor India aims to strengthen its position in the rapidly growing EV market, which is currently dominated by Tata Motors. The new model is expected to enhance MG’s electric vehicle lineup and drive further success in the Indian market. This strategic launch aligns with MG’s goal to expand its EV footprint and offer competitive alternatives to consumers.
