In a positive turn of events, Google declared on Wednesday that all Workspace users may now access Vids, its video-editing tool, for free.
Prior to this, Vids was just a paid add-on.
Read on to find out all the details about this new update!
Google Vids Is Now Free For All Workspace Users
According to rumours, not all of Vids’ features are free; the sophisticated AI-powered ones still cost money.
Because Vids was previously hidden behind a paywall, many people may not have been aware of it. Due to its direct integration with Google Drive, which streamlines workflows, the application may gain value with free access.
According to Google, Vids has one million active users each month.
Google admits that its assortment of video tools can be confusing. Google Veo 3 is the AI model that powers all of Google’s AI video products, Vids is a work-oriented video editor that has been upgraded with AI features through Gemini, and Google Flow is an AI generative tool targeted for cinematic creators.
While the free release of Vids is notable, the real “new” part lies in the AI features, which are available only to business, enterprise, and paid AI plans.
The most eye-catching AI feature is the ability to convert images into short, 8-second videos with sound.
Quoting Google’s blog post, “This means you can upload a product shot, or company stock photography, and use a text prompt to create animated video clips with native audio that are aligned with your brand.”
Other Features of Google Vids
AI avatars have been added as another new feature.
Although these avatars may not seem particularly helpful in professional contexts, Google clarifies that users can upload a script and have the avatar deliver it, which makes them useful for last-minute demos or training videos.
Additionally, there is an AI tool for transcription cleanup.
Filler words, such as “umm,” and awkward pauses are automatically eliminated from recordings by this feature.
The advantage is that recording requires fewer attempts because the output is smoothed out by the editor.
Since almost all products these days incorporate AI, it makes sense that Vids would do the same, according to the article.
