Andhra Govt Will Sell Alcohol At Rs 99 From Oct 12; Stores To Be Privatized


Mohul Ghosh

Mohul Ghosh

Oct 02, 2024


The Andhra Pradesh government has announced a transformative liquor policy, set to be implemented on October 12, 2024. Under this policy, the government has decided to privatize the retail sale of liquor, following in the footsteps of Haryana. A total of 3,736 retail shops have been designated for private operators, who will be responsible for selling liquor at regulated prices. The new policy is expected to generate Rs 5,500 crore in revenue for the state.

Andhra Govt Will Sell Alcohol At Rs 99 From Oct 12; Stores To Be Privatized

Affordable Liquor to Combat Illicit Alcohol

One of the central aims of the new policy is to make affordable liquor available to the public, particularly targeting low-income groups. The introduction of low-priced liquor, costing Rs 99 or less, is designed to reduce the demand for illicit alcohol, which has been a significant issue in the region. National suppliers are also being encouraged to introduce their brands at competitive prices, making quality alcohol more accessible to the public.

Regulatory Stability and Revenue Generation

The Andhra Pradesh government’s liquor policy will be valid for two years, offering a stable regulatory framework for private retailers. This predictability is expected to encourage greater participation from retailers, who can now operate with long-term certainty in mind. The policy is also designed to boost the state’s revenue through regulated liquor sales while minimizing the harmful effects of unregulated alcohol consumption.

Health Aspects of Alcohol Consumption: Benefits and Risks

While the World Health Organization (WHO) states that no level of alcohol consumption is completely safe, moderate consumption of certain types of alcohol can have potential health benefits. For example, red wine may improve heart health by increasing good cholesterol levels and providing antioxidants. Moderate alcohol intake has also been linked to improved cognitive function, stress reduction, and even increased longevity in some studies.

However, excessive alcohol consumption poses significant health risks. It can impair judgment, lead to memory loss, cause liver damage, and result in hangovers, which bring on headaches, nausea, and fatigue. Thus, while there are possible benefits, responsible drinking is essential to avoid the detrimental effects of alcohol.

Conclusion

Andhra Pradesh’s new liquor policy is a significant step towards regulating alcohol consumption in the state, offering both affordable options and a stable business environment. With its focus on reducing illicit alcohol use and generating revenue, the policy is expected to have widespread impact.

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Mohul Ghosh
Mohul Ghosh
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