Netflix, has unveiled its first-ever comprehensive report, titled ‘What We Watched: A Netflix Engagement Report.’
Let’s look at the top watched content on Netflix!
Netflix Reveals What Viewers Watched The Most in 2023
This disclosure provides subscribers and industry observers with a detailed breakdown of the most popular movies and TV shows that captured audience attention during the initial half of 2023. Significantly, Netflix has committed to releasing this ‘What We Watched’ report biannually, indicating a newfound commitment to transparency.
In a notable shift, Netflix co-CEO Ted Sarandos openly acknowledged, during a recent conference call with reporters, that the platform’s historical reluctance to divulge viewership data had led to a sense of mistrust within the creator community. Sarandos offered insights into the rationale behind maintaining privacy on viewership statistics in the past, citing concerns about providing valuable data to potential competitors.
The inaugural engagement report stands out for its inclusive approach, covering a spectrum of content that includes both licensed productions and Netflix originals. This move to share data represents a notable departure from the streaming service’s previous hesitancy to reveal such information.
The Night Agent, Ginny & Georgia Emerge Top Ranking Shows
Taking center stage in the report is the revelation of the most-watched content from January to June 2023. The top-ranking show for this period was the first season of “The Night Agent,” an action-thriller featuring Gabriel Basso in the lead, accumulating an impressive 81 crore hours viewed. Following closely behind was the second season of “Ginny & Georgia,” a globally released show that garnered over 66 crore views from Netflix subscribers.
Adding an international flavor to the rankings, the South Korean Netflix original, “The Glory,” secured the third position with a substantial 62 crore hours of viewership. Meanwhile, the first season of “Wednesday,” starring Jenna Ortega in the titular role, claimed the fourth spot with 50 crore (507.7 million) hours viewed.
Netflix’s comprehensive report spans an extensive catalog of over 18,000 titles, collectively representing an impressive 99% of all viewing on the platform. The cumulative impact of these TV shows and movies is staggering, amounting to a staggering 100 billion hours of viewing. In an accompanying press release, Netflix explicitly acknowledged the continued demand for older, licensed titles, recognizing their enduring value for both members and rights holders alike. This shift towards transparency marks a significant evolution in Netflix’s communication strategy, fostering a more open dialogue with its audience and the entertainment industry at large.
