In this web2.0 age we are increasingly getting used to online classified sites, however, even in today’s world, offline newspaper classifieds have more than 90% of the market share. Online ads do not generate even fraction of a response comparatively.
Here is an example, I was looking for a office for my startup here in Pune. I did post online classified ad in no less than 5 different portals. The only site that gave me couple of responses was Kijiji. Other than that, I did not receive a single response.
For lack of options, I decided to give a newspaper classified ad for my rental office requirement. Although finding the nearest place that accepts newspaper classified was a big pain, I did finally manage to get my ad published in a well circulated daily in Pune.
It sure was worth it. On the day ad appeared, I had no less than 25 responses and more options to choose from, than I needed. Essentially, three hundred rupees spent on newspaper classified was well worth it.
Today, I came across a very useful site, which could have saved me the time and effort of running around to get my classified ad published.
Advertisement India is a site that offers users to place classified ads online for your offline newspapers. A real boon for people who want to place classified ads and do not have time to run around at newspaper offices.
Just register at the site, select the daily where you would like to publish your and submit. Once your ad is approved you can make your payment online via variety of payment options available. The classified will appear on the selected publish date. Sweet !
This really makes it possible for anyone across the globe to place classifieds in hundreds of dailies in circulation through out India. Some newspapers do accept the classifieds online, but the advantage with advertisement India is that you can choose from hundreds of newspapers in circulation, just from one single site.
Are there any other sites that provide this service?