Soon we will be hearing about Bharti Airtel arm Bharti Hexacom Initial Public Offering (IPO) as the company has filed its Draft Red Herring Prospectus (DRHP) with the Securities and Exchange Board of India (SEBI) on Friday.
Bharti Hexacom IPO Launch
This IPO is a wholly offer-for-sale (OFS) of up to 10 crore equity shares participated by its existing shareholders.
In the exchange filing, the company said, “We wish to inform you that board of directors of the company at its meeting held on Friday, January 19, 2024 have approved the IPO of equity shares of face value ₹5 each comprising of an OFS of up to 100,000,000 equity shares (representing 20% of the paid-up share capital of the company) by Telecommunications Consultants India Ltd, subject to such variation as permitted under applicable law.”
Further, the company added that “the IPO would not include any fresh issuance of equity shares and will be carried out subject to the necessary approvals and market conditions.”
It is noteworthy here that the company won’t have any proceeds from the IPO as it is an OFS.
Unique Strategy To Premiumise Portfolio
Bharti Hexacom’s 30% shares are owned by the government-owned company Telecommunications Consultants.
The remaining 70% of Bharti Hexacom is secured by Bharti Airtel.
For this upcoming IPO, the book-running lead managers include SBI Capital Markets Ltd, Axis Capital Ltd, BOB Capital Markets Ltd, ICICI SecuritiesLtd, and IIFL Securities Ltd.
When it comes to the business, the company is a provider of communications solutions, providing fixed-line, broadband, and consumer mobile services to clients in Rajasthan and the North East telecommunication circles in India, which include the states of Arunachal Pradesh, Manipur, Meghalaya, Mizoram, Nagaland, and Tripura, as per the company’s DRHP.
It appears that Bharti Hexacom provides its services under the “Airtel” name.
The telecom firm has a unique strategy to premiumise its portfolio.
They plan to do it by attracting and retaining great clients and providing them with an experience through our omnichannel approach and use of data science.