To meet the increasing demand for lightning-fast shipping, Delhivery has introduced a new service called Rapid Commerce that allows deliveries to occur in less than two hours.
Since its launch in Bengaluru, Rapid Commerce has processed more than 300 orders every day. This service is similar to quick-commerce (q-commerce) models, such as those that deliver goods in ten to fifteen minutes.
Delhivery Introduces New Service: Rapid Commerce
Delhivery stated, “For D2C brands, retailers and e-commerce brands – the service enables them to offer significantly faster delivery times, thereby improving customer experience on their own platform.”
Rapid Commerce helps retailers, e-commerce platforms, and Direct-to-Consumer (D2C) brands cut down on delivery times and boost customer satisfaction.
In contrast to traditional e-commerce, which usually takes several days, it allows brands in industries like electronics, apparel and fashion, and beauty and personal care to deliver orders within hours.
Ajith Pai, COO at Delhivery, commented, “With Rapid Commerce, leading D2C brands can create a superior direct experience and greater control over customer loyalty. Brands can provide consumers faster access to a vast catalogue of products at efficient costs by using our network of shared in-city rapid stores.”
In the upcoming months, Delhivery intends to extend Rapid Commerce to cities like Hyderabad, Chennai, NCR, Mumbai, Pune, and Ahmedabad in response to the success of its Bengaluru launch.
Delhivery noted, “The service addresses needs of brands across categories such as beauty and personal care, apparel and fashion, electronics and accessories etc., which were traditionally reliant on standard e-commerce delivery timelines, to reach consumers within hours of the order being placed on their platform.”
Velocity Introduces Shipfast
In the meantime, Shipfast, a platform that enables D2C brands to provide quicker deliveries via their websites, was introduced by Velocity, a fintech company supported by Peter Thiel’s Valar Ventures.
With shipping choices like four-hour, same-day, and next-day delivery, Shipfast helps direct-to-consumer (D2C) brands cut expenses while expediting order fulfillment.
Even though quick-commerce platforms like Zepto, Blinkit, and Swiggy’s Instamart have seen significant growth, many direct-to-consumer (D2C) brands are now opting to manage the customer journey on their own by providing faster delivery options on their websites.
These brands can avoid the hefty commissions that are usually connected to third-party platforms.
Nonetheless, difficulties still exist in guaranteeing a flawless shipping experience because problems like delivery hold-ups, protracted resolution times, and imprecise tracking frequently result in unhappy customers and diminished brand loyalty.
