Tipsters have revealed imminent India launch plans for Poco’s purported X6 Neo smartphone likely before February-end for under ₹15,000. They claim it could be a rebadged Redmi Note 13R Pro variant launched in China last November. Targeting affordability, key specs tipped include MediaTek Dimensity 1080 chipset and 5,000 mAh battery with fast charging.
The Poco X6 Neo is positioned to democratize premium features like high-refresh AMOLED panels, excellent battery life and 5G connectivity for Indian value buyers through aggressive price-specs positioning. Poco’s carefully cultivated brand equity around speed also features expectedly.
Rebranded Redmi Note 13R Pro?
In terms of hardware, the phone said to be identical to Redmi’s offering in China rocking flagship grade 6.7″ 1080p OLED screen with up to 120 Hz fluidity. Photography core lies in a 108 MP primary snapper for detailed captures. If indeed a rebrand, Poco would tune software optimization and slight branding differentiation while retaining Redmi’s successful cost-performance recipe.
Poco’s 2023 growth was anchored by the smash hit Pro models across segments. But the X6 Neo signifies re-energized focus on the fierce below ₹15K segment where Poco first made its mark before drifting upwards. With slowing economy, revamped budget priority seems prudent.