The issue surrounding movie ticket prices and recent price hike controversies in Telangana has taken a new development.
The Telangana High Court has ruled that any future ticket price increases or revisions must be finalized and publicly announced at least 90 days before a film’s release.
Why has this new rule been introduced? Read on to find out all the details!
Telangana High Court Sets 90-Day Rule for Movie Ticket Price Hikes
This rule is meant to prevent last-minute or “11th-hour” approvals and to maintain transparency under the Telangana Cinemas (Regulation) Act, 1955.
The new court order creates a challenge for special Sri Rama Navami releases such as Nani’s The Paradise, scheduled for March 26, and Ram Charan’s Peddi, scheduled for March 27.
Because these films are releasing in less than 90 days, they are not eligible to receive ticket price hikes in Telangana under the new rule.
Film Producers May Need to Postpone Releases to Secure Ticket Price Increases
If the makers keep the announced release dates, the films will have to be released without ticket price increases.
Releasing without price hikes will likely cause a slight drop in box office collections compared to normal trends.
If the producers want to secure ticket price hikes, they will need to postpone the release dates by more than a month and announce the new dates immediately.
The same issue affects other upcoming films, including Pawan Kalyan’s Ustaad Bhagat Singh, which is planned for release in April 2026.
Producers of summer releases such as Venkatesh’s Aadarsha Kutumbam, Chiranjeevi’s Vishwambhara, and other films must act quickly if they want to take advantage of ticket price hikes.
The coming days are expected to be eventful in the Telugu film industry.
It remains to be seen how the makers of major films will respond to this new situation.
