JioCinema, the leading entertainment platform, has announced the launch of its new subscription offering, “JioCinema Premium.” With special introductory pricing and enhanced viewing experiences, JioCinema aims to revolutionize the way Indians consume premium entertainment.
Affordable Plans: JioCinema Premium offers two attractive plans:
| Plan | Price (per month) | Devices |
|---|---|---|
| Single | Rs. 29 | Any single device |
| Family | Rs. 89 | Up to any 4 devices |
These plans provide an Ad-free experience, 4K quality streaming, and offline viewing options across various devices, including Connected TVs.
Content Offerings: JioCinema Premium members gain exclusive access to a wide range of content:
- Top International Content in Local Languages:
- Partnerships with major studios like Peacock, HBO, Paramount, and Warner Bros. Discovery
- Popular titles such as Game Of Thrones, House Of The Dragon, Oppenheimer, and Barbie available in Hindi, Tamil, Telugu, Bengali, and Marathi
- Kids & Family Entertainment:
- Extensive collection of Indian and International toons
- Titles include Motu Patlu, Shiva, Rudra, Pokémon, Peppa Pig, and Paw Patrol
- Parental Control features for a safe viewing environment
- Originals & Blockbuster Movies:
- Upcoming original series like Ranneeti: Balakot & Beyond, Murder In Mahim, and PILL
- Access to top-rated series premieres and beloved Originals such as Asur, Taali, and Kaalkoot
- Blockbuster Bollywood premieres every month, starting with Zara Hatke Zara Bachke in May
- Before-TV Premieres & Live Channels:
- Early access to favorite content from Colors, Nickelodeon, and other Viacom18 channels
- Serials available for members before television airing
- 20+ TV channels from the Viacom18 Network available for streaming
CEO’s Perspective: Kiran Mani, CEO of Viacom18 Digital, emphasized JioCinema’s vision to empower users with an unmatched entertainment experience. He stated, “The introduction of JioCinema Premium breaks the numerous cost and quality barriers that exist in accessing premium entertainment. With 4K streaming, best-in-class audio, offline viewing and no device restriction all at a customer-centric pricing is sure to democratise access to quality entertainment for all of India.”
Marketing Campaign: JioCinema has launched a high-decibel campaign with the tagline “Toh Aaj Kya Plan Hai?” The campaign highlights the core benefits of JioCinema Premium while addressing the challenges consumers face when choosing an entertainment plan.
