Apple’s iPhone 17 Pro is now available at an effective price of ₹69,990 at Croma, with the retailer offering a combination of exchange benefits, bank cashback and an additional exchange bonus. The deal comes as Apple’s newer iPhone 18 Pro lineup enters the Indian market.

iPhone 17 Pro Available at ₹69,990
The 256GB iPhone 17 Pro can be purchased for an effective ₹69,990 at Croma stores. The 512GB version is available at an effective ₹88,490.
However, ₹69,990 is not the phone’s direct selling price. The headline price is reached by combining multiple benefits, including the value of an eligible old iPhone, an exchange bonus and bank cashback.
Customers can receive up to ₹44,500 for an iPhone 15 Pro, depending on its model and condition. Croma is also offering an exchange bonus of up to ₹12,000 and ₹4,000 cashback on eligible credit cards.
iPhone 17 Pro Max Starts at ₹74,990
The offer also extends to the iPhone 17 Pro Max.
The 256GB Pro Max has an effective in-store price of ₹74,990, while the 512GB version is available at ₹94,990 after applicable benefits.
Customers exchanging an iPhone 15 Pro Max can receive an exchange value of up to ₹53,000, along with the ₹12,000 exchange bonus and ₹4,000 eligible bank cashback.
Free Case and AppleCare+ Discount
Croma is adding several additional benefits to the promotion. Buyers of an iPhone 17 Pro series model will receive a Hyphen case combo worth ₹3,499 for free.
Customers can also get a flat 10% discount on AppleCare+ with the purchase. A six-month no-cost EMI option with ₹4,000 cashback is also available, subject to applicable terms.
Online Prices Are Higher
The effective ₹69,990 price is primarily an in-store offer because it depends heavily on exchanging an eligible older iPhone.
On Croma’s website, the 256GB iPhone 17 Pro is listed at ₹1,26,490, while the 512GB model is ₹1,45,990, with the applicable ₹4,000 bank cashback included. These online prices are scheduled to apply from September 15.
The iPhone 17 Pro Max is listed online at ₹1,39,990 for 256GB and ₹1,59,990 for 512GB, including the bank cashback.
A Deal Aimed at Existing iPhone Owners
The promotion comes as Croma begins pre-bookings for the iPhone 18 Pro series. For buyers who do not need Apple’s newest Pro model, the previous-generation iPhone 17 Pro could now offer significantly better value, particularly when combined with an eligible iPhone exchange.
The ₹69,990 figure, however, should be viewed as an effective price rather than a flat discount, since the final amount depends on the old device’s assessed exchange value and eligibility for the various offers.
Summary: Croma is offering the iPhone 17 Pro 256GB at an effective ₹69,990, combining up to ₹44,500 in iPhone 15 Pro exchange value, a ₹12,000 exchange bonus and ₹4,000 bank cashback. The Pro Max starts at an effective ₹74,990. Buyers also get a free ₹3,499 case combo and 10% off AppleCare+, while online prices remain substantially higher.
