After barely 23 months, Maruti Suzuki India Limited has announced that the Grand Vitara has sold over 2 lakh units. This is a huge milestone. With this accomplishment, it becomes the fastest mid-size SUV to hit this benchmark, demonstrating its enormous market appeal.
In just 23 months, the Grand Vitara has sold over 2 lakh units, setting a new record.
This accomplishment confirms its appeal and makes it the fastest-selling mid-size SUV in India.
Maruti Suzuki Sells Over 2 Lakh Units of Grand Vitara
The SUV boasts segment-leading features, a commanding presence on the road, well-thought-out interiors, and fuel-efficient drivetrains.
Maruti Suzuki India Limited’s Senior Executive Officer of Marketing and Sales, Partho Banerjee, emphasized the importance of the Grand Vitara’s performance in the SUV market.
With its ALLGRIP technology for an exciting driving experience and Strong Hybrid technology, he highlighted the vehicle’s importance in supporting clean mobility options.
The Grand Vitara has made a substantial contribution to the expansion of the mid-SUV class, with a market share of 12% in Q1 FY25.
Maruti Suzuki introduced the “IT’S IMPOSSIBLE” campaign. To showcase the potential of its Strong Hybrid Technology, the company launched the “IT’S STRONG HYBRID” campaign in Q1 FY24.
The campaign included an amazing 1200 km trip on a full tank with reduced emissions, showcasing the effectiveness and capability of the Grand Vitara’s Strong Hybrid Technology.
With the ability to run 60% in electric vehicle mode, the technology blends an internal combustion engine with electric motors that are driven by a lithium-ion battery to provide a silent and environmentally friendly driving experience.
Features and Specifications
The Grand Vitara is commended for its thrilling performance, unique design, and assortment of powertrain choices.
With the help of Suzuki’s ALLGRIP SELECT technology, users may confidently explore far-off places.
A panoramic sunroof, heated seats, a Clarion® Premium Sound System, a PM 2.5 Air Cabin Filter, a head-up display, a 360-view camera, a wireless charging dock, and a 22.86cm (9″) Smart Play Pro+ entertainment system are just a few of the premium amenities.
Both active and passive safety systems, such as the Type Pressure Monitoring System and the recently released Acoustic Vehicle Alerting System (AVAS) in its Strong Hybrid edition, are available on the Grand Vitara.
It is the only high-end CNG SUV that provides clients with a 6-airbag option.