Get Ready To Pay Upto 17% More For 5G Data, Voice Calls After Elections


Rohit Kulkarni

Rohit Kulkarni

Apr 12, 2024


Somewhere between July and October, Bharti Airtel shall spearhead a substantial 15-17% increase in tariff hike as per Indian telecom analysts.

Get Ready To Pay Upto 17% More For 5G Data, Voice Calls After Elections

Airtel Eyes ARPU Boost to Rs 286 by FY27

Previously in December 2021, a hike of 20% was given. As against the current average revenue per user (ARPU) of Rupees 208, the hike, when implemented shall increase the ARPU to Rs 286 by FY27. With the anticipated telco’s subscriber base growth at 2% annually, the analysts at Antique Stock Broking expect the subscribers base grow more than 1% industry growth.

Considering India’s position as one of the world’s most affordable telecom markets, Airtel is advocating to raise the current ARPU from Rs 200 to Rs 300.

The first tariff revision after Jio’s 2016 launch was in 2019. This was later followed by another hike in the month of December 2021, which boosted the ARPU by Rs 30 and Rs 36 over four quarters for Airtel.

Various factors cited to contribute to the ARPU increase are tariff adjustments, customer upgrades to 4G, and transitions to postpaid plans.

Telecom Market Dynamics

With the market consolidation is expected to continue, it is projected that the Airtel and Jio combined reach an 85% market share in the medium term.

Due to various financial and execution challenges plaguing Vodafone Idea and BSNL, their market share is plummeting. VI’s market share dropped from 37.2% in September 2018 to 19.3% in December 2023.

On the flipside, during the same period Airtel went from 29.4% to 33.0%, whereas Jio went from 21.6% to 39.7%.

Despite the challenges in the telco sector, there is still place to grow in the market, provided as many as 25% of total network subscribers still using 2G networks. 

What can drive the ARPU growth and market expansion are the efforts of 4G upgrade in addition to tariff adjustments as well as strategic pricing.


Rohit Kulkarni
Rohit Kulkarni
  • 897 Posts

Subscribe Now!

Get latest news and views related to startups, tech and business

You Might Also Like

Business
Dec. 8, 2022

Beat The Burden Of Medical Inflation With A Health Insurance

As disease rates rise and medical technology develops, treatment costs climb. It’s essential to understand that medical costs are not exclusively associated with hospitals. The cost of prescription drugs, diagnostic procedures, ambulance and operating room fees, consultations with doctors, and other costs are also constantly increasing. All of them could put a big strain on […]

Business
Dec. 8, 2022

3 Biggest Changes Of iOS 16.2 Update That Every iPhone User Should Know!

In its latest update Apple said that it is preparing for the iOS 16.2 update for iPhones across the world. Notably, like the previous release, there are a couple of changes coming for the iPhones.  iOS 16.2 Update Release Date So far, Apple has not announced a release date for iOS 16.2 update. Reportedly, the […]

Business
Dec. 8, 2022

300 Microsoft Employees Create Employee Union, First Time Ever: This Is How Microsoft Reacted

Around 300 workers at Microsoft Corp.’s ZeniMax Studios have commenced the process of forming a union which is said to be the first at the software giant in the US.  Here, Microsoft Corp.’s ZeniMax Studios known for popular video games including Skyrim and Fallout. Forming Union In Microsoft Corp Moreover, the quality assurance employees at […]

Business
Dec. 7, 2022

India Beats China In Air Travel Safety: Ranking Jumps From 102 To 48 In Global Aviation Safety

India’s air safety protocols and executions have improved drastically over the years, as validated by the findings of a specialized agency of the United Nations, the International Civil Aviation Organization or ICAO. The UN watchdog has upgraded India’s ranking in terms of aviation safety to the 48th position, jumping past the rankings of countries like […]

Recent Posts

Related Videos

   

Subscribe Now!

Get latest news and views related to startups, tech and business

who's online