As telecom giants Jio, Airtel, and Vi increase their recharge tariffs, many Indian users are searching for budget-friendly alternatives. BSNL (Bharat Sanchar Nigam Limited), the state-run telecom provider, is stepping up — offering low-cost, long-validity plans that are perfect for users who want to retain their numbers without monthly stress.
The ₹397 Plan: Long Validity at a Low Price
BSNL’s latest ₹397 plan has become a crowd favorite. Here’s why:
- Validity: 150 days
- Free Calls: Unlimited calling for the first 30 days (local & STD)
- Daily SMS: 100 SMS/day for 30 days
- High-Speed Data: 2GB/day for 30 days (total 60GB)
- After FUP: Speed drops to 40 Kbps
- Post 30 Days: SIM stays active for 150 days
This is ideal for users who need basic connectivity and want to keep their SIM active without monthly recharges.
Need More Data for Longer? Try the ₹997 Plan
If you want daily data benefits for the entire validity period, BSNL’s ₹997 plan delivers even more:
- Validity: 160 days
- Daily Data: 2GB/day for 160 days
- Unlimited Calling: Across all networks
- 100 Free SMS/day
That’s over 320GB of data for less than ₹1,000 — a deal no private telco currently offers.
Why BSNL’s Strategy Works
In a market where users are being forced to pay more for even basic plans, BSNL is winning over the value-conscious crowd. Its strategy is simple:
- Keep prices low
- Offer long validity
- Bundle meaningful benefits
- Provide an escape from monthly recharges
With ongoing 4G rollouts and network upgrades, BSNL is back in the game — quietly but confidently. For those who want affordable, reliable, and no-nonsense connectivity, the public sector telco might just be the best bet.
