Apple Launches Rs 1700/Month 'Protection Plan' For iPhones, iPads, iWatches In UK


Mohul Ghosh

Mohul Ghosh

Jul 25, 2025


In a major move to simplify and enhance its device protection services, Apple has announced AppleCare One, a new multi-device subscription plan designed to offer comprehensive coverage and flexibility. Starting tomorrow, users in the US can subscribe to AppleCare One directly from their iPhone, iPad, Mac, or by visiting an Apple Store.

Apple Launches Rs 2300/Month 'Protection Plan' For iPhones, iPads, iWatches In UK

What Is AppleCare One?

AppleCare One is a bundled protection plan that allows customers to insure up to three Apple devices—including iPhones, iPads, and Apple Watches—for just $19.99 per month. Additional devices can be added to the plan at a cost of $5.99 per month each.

This unified subscription provides:

  • 24/7 priority customer support
  • Unlimited accidental damage repairs
  • Battery service
  • Theft and loss protection

According to Bob Borchers, Apple’s VP of Worldwide Product Marketing, “AppleCare One extends the trusted foundation of AppleCare+ and makes it easier than ever to protect the products you love and depend on.”

Flexible and Hassle-Free Coverage

One of the standout features of AppleCare One is its flexibility:

  • Customers can add eligible devices they already own, provided the devices are up to four years old and in good condition.
  • When you trade in a device, the plan automatically updates to cover the new one.
  • Devices can be added or removed anytime—no annual lock-in or long-term contract required.

This is a notable improvement over the current AppleCare+ policy, which only allows coverage purchases within 60 days of buying a new device.

Savings and Value

Apple says the bundled plan can save users up to $11 per month compared to buying separate AppleCare+ plans for three individual devices. For households or users with multiple Apple products, this new plan offers both cost efficiency and convenient management.

Final Thoughts

With AppleCare One, Apple is clearly responding to customer needs for more comprehensive and cost-effective protection—especially as more users depend on multiple Apple devices in their daily lives. The service launch comes at a time when device repairs and replacements are becoming increasingly expensive, making such a subscription model both practical and appealing.As Apple continues to move deeper into service-oriented offerings, AppleCare One might be just the beginning of more bundled, value-driven plans for loyal users.


Mohul Ghosh
Mohul Ghosh
  • 4155 Posts

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