Bharti Airtel has announced a strategic partnership with Apple to bring its premium entertainment services, Apple TV+ and Apple Music, to its Home Wi-Fi and postpaid customers in India. This move marks a significant step in Airtel’s commitment to delivering world-class content and enhancing the digital entertainment experience for its users.
Exclusive Benefits for Airtel Customers
As part of this partnership, Airtel customers will receive the following benefits:
- Apple TV+ for Home Wi-Fi Users: Customers subscribed to Airtel’s Home Wi-Fi plans starting at Rs 999 will get complimentary access to Apple TV+. This allows users to enjoy a wide selection of Apple Originals, including globally acclaimed shows and movies.
- Apple TV+ and Apple Music for Postpaid Users: Airtel postpaid customers on plans starting at Rs 999 will receive Apple TV+ access, along with a 6-month free subscription to Apple Music. This will allow users to stream a vast catalog of Indian and international music, ad-free.
Airtel and Apple on Their Strategic Partnership
Siddharth Sharma, Chief Marketing Officer & CEO – Connected Homes at Bharti Airtel, expressed his excitement over this partnership, stating:
“We are thrilled to bring Apple’s highly acclaimed video and music content exclusively to our customers. This collaboration will set a new benchmark for digital entertainment in India.”
Similarly, Shalini Poddar, Director – Content and Services, Apple India, emphasized Apple’s goal of making its premium content accessible to millions of users in India, ensuring an unparalleled entertainment experience.
What Can Users Expect?
Airtel customers with eligible plans will enjoy access to award-winning Apple TV+ originals such as Ted Lasso, Severance, The Morning Show, Slow Horses, Silo, Shrinking, and Disclaimer. Additionally, they can watch the latest movies like Wolfs and The Gorge.
For music lovers, Apple Music provides millions of songs across multiple genres, ad-free streaming, exclusive playlists, and high-quality audio.
Enhanced Broadband Experience
Customers choosing Airtel’s higher-tier Wi-Fi plans (Rs 1,099, Rs 1,599, and Rs 3,999) will also benefit from 350+ TV channels and internet speeds of up to 1 Gbps, ensuring a seamless entertainment experience.
This collaboration between Airtel and Apple is set to redefine digital content consumption in India, offering unparalleled access to premium entertainment services.
