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The real reason behind Hero Honda Breakup..

The breakup of Hero Honda after a marriage spanning 25 years sent shockwaves across the entire Indian auto industry. Hero…

Aseem Rastogi

2010 – Year of Indian Auto sector growth!

Booming is a small word for the Indian auto sector today. The pace at which it is growing, it seems…

Aseem Rastogi

The Very Basics of Customer Relationship Management [CRM]

You have probably heard about this term, CRM or Customer Relationship Management. When I was curious to know more about…

Satyam Gambhir

Top 10 News-Makers of 2010!

2011 is right around the corner - all of us become nostalgic about the entire year and what all we…

Aseem Rastogi

Indian Government now asks Google for Gmail Encryption!

Indian security agencies have suddenly gone into a tizzy. Over the last couple of years, terror attacks as well as…

Aseem Rastogi

After Hero’s Honda divorce, it starts work on its Brand Identity!

Hero Honda has been the largest manufacturer of two–wheelers since a decade. With a market share of 60% in motorcycles…

Aseem Rastogi

Hero and Honda split-Hero Gains ?

How often do we come across the news of companies ending a successful joint venture, very rare! Hero will now…

Satyam Gambhir

Security concerns hamper 3G services in India!

When it comes to National Security, Indian Government has been quite stern on putting down rules and regulations. Things like…

Arun Prabhudesai

India Smartphone Market–Huge future potential!

2010 has undoubtedly been the year of smartphones – The all in one device that takes care of literally every…

Arun Prabhudesai

India Leads Ad spending in Asia Pacific!

According to latest Nielsen report, India and Taiwan are seeing highest growth in Ad spending across Asia Pacific Region. India…

Arun Prabhudesai