MG Motors’ Next Car Is Rs 10 Lakh Electric SUV, Can It Disrupt Indian Market? (Launch Date, USPs)

MG Motor India is grabbing headlines! Are you aware that MG Motor India is preparing to debut its second electric vehicle in the country?

Rajeev Chaba, President and Managing Director at MG Motor India, said that the new EV is going to be a crossover. The carmaker has stated that the new electric vehicle will be a more inexpensive model. 

“We will customise this car for the range and the Indian regulations and customer taste…It will be specially tailored for India. We will start working on it right now. This is the kind of tipping point that we have been talking about that if we can do a car between ?10 lakh and ?15 lakh that can give us good volumes. So hopefully, this would be our volume EV car,”

Rajeev Chaba, President and Managing Director at MG Motor India said, emphasising MG Motor’s EV roadmap for India.

MG Motor’s New EV Is Going To Be A Crossover?

The electric SUV is priced between ?21 lakh and ?24.68 lakh (ex-showroom). The second electric car from MG Motor is expected to be priced much lower, in the range between ?10 lakh and ?15 lakh (ex-showroom).

“It is a kind of a crossover and this is going to be based on a global platform, which we are going to develop and this will be an EV for the mass market for all the emerging markets including India. We will customise this car for the range and the Indian regulations and customer taste. It will be specially tailored for India. We will start working on it right now. This is the kind of tipping point that we have been talking about that if we can do a car between Rs 10 lakh and Rs 15 lakh that can give us good volumes. So hopefully, this would be our volume EV car”

Rajeev told PTI

The New Electric Crossover Will Be Customised For The Indian Markets

“Our next product after SUV Astor, we have been thinking about an EV and now we have been very encouraged with the absolute clarity from the government side that EV is the way to go,”

“We have taken the decision that we are going to introduce an EV by the end of next financial year. It is a kind of a crossover and this is going to be based on a global platform, which we are going to develop and this will be an EV for the mass market for all the emerging markets including India,”

Chaba said that the new electric crossover will be based on a global platform, but will be customised for the Indian markets.