In a stunning reversal of fortunes, Microsoft Edge browser has now become World’s 2nd largest browser, by beating Firefox Mozilla.
As per NetMarketShare’s latest data for March, Edge now commands 7.59% market share globally thereby sitting at #2 position, compared to 7.2% by Firefox which is now at #3 position. With 5.87%, Internet Explorer is at #4 position, followed by Safari, which is at #5 position.
With 68.5%, Chrome is at #1, with a massive margin.
How and why did this happen?
Here are three reasons:
Better, Sharper Features
Microsoft has been silently adding new and exciting features to their Edge browser, which helped them to retain their loyal users, and spread the good word.
Features like password monitoring and tracking protection for enhanced privacy and security clicked with the users. Introduction of an immersive reader, and vertical tabs & Edge collections helped Microsoft to bring in new users, and more importantly, develop a brand among browsers.
Besides, Edge is the default browser for all new Windows 10 installations, and this factor also helped.
13% More Faster
Microsoft Edge recently did some tweaks and customizations, and suddenly this browser became 13% faster, which attracted a lot of new users.
The features, speed and overall experience of Microsoft Edge is now closer to Chrome, and this factor alone can be a major reason.
Firefox Losing Users = Gain For Edge
Compared to January and February, both Firefox and Internet Explorer lost a massive chunk of users, who either defected to Chrome or Edge.
Interestingly, Edge gained only 0.21% new users, but Firefox lost more than 2% share, compared to last year. Chrome too increased their share by 1.23% in a month.
Soon, Edge will be installed on more than 1 billion devices, as the Windows 10 update is rolling out, globally. This will further dent Firefox’s marketshare, and even affect Chrome.
The browser war has become more intensified now.
We will keep you updated, as more details come in.
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