Kaspersky Launches Free Antivirus; Here’s How To Get It!
On their 20th anniversary, Kaspersky has launched ‘Kaspersky Free’ on a global scale. Last year the product successfully piloted in the Russia-Ukraine-Belarus region, in China, and also in the Nordic countries and it proved to be successful.
When it comes to Antivirus, no other company does a better job than Kaspersky. The name is synonymous with Antivirus software and has been in India doing business for very long. Recently the company celebrated its 20th anniversary and launched an exciting product for free globally.
On this anniversary, Kaspersky has launched ‘Kaspersky Free’ on a global scale. Last year the product successfully piloted in the Russia-Ukraine-Belarus region, in China, and also in the Nordic countries and it proved to be successful.
The rollout won’t be fully global instantaneously; it’s going to be done over four months in waves as per different regions. The first wave will be the U.S.A., Canada, and many of the Asia Pacific countries. September: India, Hong Kong, Middle East, Africa, Turkey and Latin America. October: Europe, Japan and South Korea. November: Vietnam and Thailand.
The product has been in development for the last 18 months, and finally, it has been made available in Russia and Ukraine first. It will provide web antivirus and email protection mainly, not replacing the paid version.
Details about the product
The free antivirus software won’t be competing with our paid-for versions. In the paid-for versions, there are many extra features, like Parental Control, Online Payment Protection, and Secure Connection (VPN), which justify the ~$50 for premium protection.
The free version with all the bare essentials: file, email and web antivirus; automatic updates, self-defense; quarantine; and so on. This arsenal ensures convenient and safe web surfing, working with USB sticks and other portable storage media, and protection against both phishing and infected files being run.
Kaspersky Free is also lighter on system resources and quicker than the paid versions. It is based on the same technology as the paid versions. Also, it doesn’t have advertisements built-in and doesn’t track user’s habit to improve its product.
As a first step, this product seems to be a good enough antivirus for Indians, considering we usually don’t tend to buy paid antivirus software. I see this product becoming huge in India, and in other developing nations. However, you must note that this doesn’t cover everything, while a $50 charge for the paid version is not also very high.