There is a good news for OnePlus fans in India – OnePlus has today announced launch of its very own e-commerce platform for Indian fans and enthusiasts. The store is available at http://oneplusstore.in
Oneplus wants to offer a personalised shopping experience to its fan community by launching an exclusive online brand store for its Indian users.
Other competing international brand have already taken this route – For example Xiaomi, who opened their online store more than a year back, and they have been successful in garnering decent product sales from their online store.
Oneplus already had a global store, however, the new store is focussed on Indians users only.
India is an important country for OnePlus – Not only their phones are popular in India, but they also have a big chunk of their users here. is one of the most popular brand. The store will not only sell their own smartphones and accessories, but is aimed at building a bigger and better Oneplus community of users.
Interestingly, if you want to purchase OnePlus smartphone, the store directs users to Amazon, however, in case of accessories, the purchase happens on OnePlus store itself. Also, currently the prices of products on the store and on Amazon are nearly the same.
The company hopes that the new online store will improve the availability as well as make it easier for its fans to purchase genuine OnePlus products.
To make it more rewarding for early supporters, OnePlus is also bringing its latest range of exclusive merchandise and is offering limited-time offers for existing users. To avail these offers, users just have to register the IMEI details of their smartphones on the portal and get shopping.
Commenting on the launch, Vikas Agarwal, General Manager – India, OnePlus said, “We are very excited to bring the globally acclaimed OnePlus shopping experience to our fans in India. With the new platform, our users will find it easier to purchase genuine OnePlus products and fan merchandise, right from the comfort of their homes. The e-commerce platform marks yet another major milestone in our India journey and reiterates our long term commitment towards the Indian market and our fan community here. ”
Overall, this is a good move by OnePlus – going forward for future launches they will be able to take advantage of their own store and may not need to rely on 3rd party marketplaces for their sales.
If you are looking to buy any of OnePlus products, especially genuine accessories, make sure you head to the store, and let us know of your experience
