Apple Breaks Tradition; Introduces iPad Air In India From December 7th, 2013


Breaking the tradition, Apple has decided to introduce iPad Air in India sooner than expected. The sleek device which was launched on November 1, 2013 in USA would be available for Indian buyers starting December 7, 2013.

Ingram Micro, which is one of the official distribution partners of Apple products inside India announced this news to via email. 16 GB version of iPad Air would be priced at Rs 35,900, which would come in silver or space grey colour. This model would be supported by WiFi as well.

iPad Coming to India-001

Compared to 4th generation iPad series, iPad Air is 20% thinner and 28% lighter; its border is remarkably narrower; making the content appear smooth and sleek. iPad Air features stunning 9.7 inch Retina display which has been hailed as the ultimate in display technology. Creators of iPad Air have used precision engineering to make the device weigh just 453 grams!

iPad Air would be supported by the latest iOS 7 operating system and 64 bit Apple A7 processor along with M7 co-processor will make it work like a charm. In several countries like Honk Kong, it was sold out within 2 hours of its launch.

As per recent reports coming from various channels, iPad Air has been the most successful gadget to be sold during Black Friday shopping festival all over the US. After analyzing 3000 Target shopping receipts and 5000 Walmart shopping bills, it was found that iPad has beaten ‘em all. Although we don’t have any specific numbers, but AT&T has reportedly told that the sale of iPad Air has increased to mind blowing 200% compared to iPad sales last year in US. This can give you can idea about its popularity and craze among Apple loyalists.

For promoting this device in India, Apple has also announced that they will start buyback program wherein consumers can exchange their old Apple products for the new iPad Air. Payment in installments is also something which can be introduced, as Apple is now keen to capture the Indian tablet market which is witnessing staggering growth curve right now.

Along with iPad Air, Apple will also start selling iPad Mini with Retina display starting from December 7th, 2013; which would be available for Rs 28,990 with 16 GB memory and supported by WiFi technology.

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