{"id":1303654,"date":"2025-12-14T09:14:33","date_gmt":"2025-12-14T03:44:33","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1303654"},"modified":"2025-12-20T13:43:21","modified_gmt":"2025-12-20T08:13:21","slug":"amazon-to-invest-rs-3-lakh-crore-to-shake-up-indias-ecommerce-industry","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/amazon-to-invest-rs-3-lakh-crore-to-shake-up-indias-ecommerce-industry\/","title":{"rendered":"Amazon To Invest Rs 3 Lakh Crore To Shake Up India’s Ecommerce Industry"},"content":{"rendered":"\n

A day after Microsoft announced an investment of more than Rs 1.55 lakh crore in India, Amazon revealed plans to invest over Rs 3.11 lakh crore ($35 billion) in the country by 2030 across all of its business operations.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Amazon Commits Over Rs 3.11 Lakh Crore Investment in India by 2030 Following Microsoft\u2019s Announcement<\/strong><\/h2>\n\n\n\n

Amazon said the planned investment will be directed toward expanding artificial intelligence capabilities<\/a>, strengthening logistics infrastructure, supporting the growth of small businesses, and generating employment.<\/p>\n\n\n\n

The announcement was made at the sixth edition of the Amazon Smbhav Summit, which was held in New Delhi on Wednesday.<\/p>\n\n\n\n

This new commitment adds to the nearly $40 billion that Amazon has already invested in India to date.<\/p>\n\n\n\n

According to the company, the investment is expected to create 1 million jobs, increase cumulative exports to $80 billion, and extend AI-related benefits to 15 million small businesses.<\/p>\n\n\n\n

An Economic Impact Report prepared by Keystone Strategy identified Amazon as India\u2019s largest foreign investor, the biggest contributor to ecommerce exports, and one of the country\u2019s leading job creators.<\/p>\n\n\n\n

The Keystone Strategy report also stated that Amazon has helped digitise more than 12 million small businesses and enabled $20 billion in cumulative ecommerce exports.<\/p>\n\n\n\n

The same report noted that Amazon supported around 2.8 million direct, indirect, induced, and seasonal jobs across various industries in India in 2024.<\/p>\n\n\n\n

Amazon\u2019s New Investment to Focus on AI-Led Digitisation, Export Growth, and Job Creation<\/strong><\/h2>\n\n\n\n

Amazon said the latest investment will support overall business expansion and will be guided by three key focus areas: AI-led digitisation, export growth, and job creation.<\/p>\n\n\n\n

Amazon Senior Vice President for Emerging Markets Amit Agarwal said, \u201cWe have invested at scale in growing the physical and digital infrastructure for small businesses in India, creating millions of jobs, and taking Made-in-India global.\u201d<\/p>\n\n\n\n

In the same statement, Agarwal added that Amazon aims to remain a catalyst for India\u2019s growth by widening access to AI, creating 1 million job opportunities, and quadrupling cumulative ecommerce exports enabled to $80 billion by 2030.<\/p>\n\n\n\n

The company also said that by 2030 it plans to generate an additional one million jobs, including direct, indirect, induced, and seasonal employment.<\/p>\n\n\n\n

Amazon plans to extend the benefits of AI to 15 million small businesses by 2030, building on the use of AI-powered tools such as Seller Assistant, Next Gen Selling, and other solutions already available to sellers on Amazon.in.<\/p>\n\n\n\n

Beyond supporting sellers, Amazon said it will enhance shopping experiences for hundreds of millions of customers through innovations like Lens AI for visual search, conversational shopping through Rufus, and multilingual features designed to address literacy barriers.<\/p>\n\n\n\n

The company also plans to support 4 million government school students by offering AI education and career exploration opportunities, including AI-focused curricula, exposure to technology careers, hands-on AI sandbox experiences, and teacher training programmes.<\/p>\n\n\n\n

Image Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

A day after Microsoft announced an investment of more than Rs 1.55 lakh crore in India, Amazon revealed plans to invest over Rs 3.11 lakh crore ($35 billion) in the country by 2030 across all of its business operations. 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