{"id":1301115,"date":"2025-10-07T08:40:13","date_gmt":"2025-10-07T03:10:13","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1301115"},"modified":"2025-10-07T08:40:46","modified_gmt":"2025-10-07T03:10:46","slug":"uae-will-tax-beverages-based-on-sugar-content-100-tax-on-energy-drinks","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/uae-will-tax-beverages-based-on-sugar-content-100-tax-on-energy-drinks\/","title":{"rendered":"UAE Will Tax Beverages Based On Sugar Content: 100% Tax On Energy Drinks"},"content":{"rendered":"\n<p>Starting <strong>January 1, 2026<\/strong>, the UAE is overhauling its taxation model for soft drinks. The current <strong>flat 50% excise tax<\/strong> will be replaced by a <strong>tiered sugar-content tax<\/strong>, a major shift designed to encourage healthier consumption habits and align with the <strong>GCC\u2019s new public health framework<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"472\" src=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/10\/Screenshot-2025-10-07-at-8.37.36-AM-1024x472.png\" alt=\"\" class=\"wp-image-1301124\" srcset=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/10\/Screenshot-2025-10-07-at-8.37.36-AM-1024x472.png 1024w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/10\/Screenshot-2025-10-07-at-8.37.36-AM-300x138.png 300w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/10\/Screenshot-2025-10-07-at-8.37.36-AM-768x354.png 768w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/10\/Screenshot-2025-10-07-at-8.37.36-AM-1536x708.png 1536w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/10\/Screenshot-2025-10-07-at-8.37.36-AM-2048x945.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">What Changes for Consumers<\/h3>\n\n\n\n<p>The price of soft drinks will no longer depend solely on brand or retail margins \u2014 <strong>sugar per 100ml<\/strong> will now <a href=\"https:\/\/timesofindia.indiatimes.com\/world\/middle-east\/uae-to-tax-drinks-by-sugar-level-from-january-2026-heres-what-youll-pay-under-the-new-system\/articleshow\/124338260.cms\">determine<\/a> the final cost. Drinks will be classified into categories \u2014 <strong>high (\u22658g\/100ml)<\/strong>, <strong>moderate (\u22655 and &lt;8g\/100ml)<\/strong>, <strong>low (&lt;5g\/100ml)<\/strong>, and <strong>zero sugar<\/strong> \u2014 each with a different excise rate.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>High-sugar sodas and juices:<\/strong> Likely to become significantly more expensive.<\/li>\n\n\n\n<li><strong>Low- or zero-sugar drinks:<\/strong> Could become cheaper, offering budget-friendly options for health-conscious buyers.<\/li>\n\n\n\n<li><strong>Energy drinks:<\/strong> Will remain subject to the existing <strong>100% excise tax<\/strong>.<\/li>\n\n\n\n<li><strong>Natural sugar drinks:<\/strong> May be exempt if no artificial sweeteners are added.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How the Volumetric System Works<\/h3>\n\n\n\n<p>Unlike the current ad-valorem tax, which applies a fixed percentage of the retail price, the new <strong>volumetric tax<\/strong> charges based on <strong>grams of sugar per 100ml<\/strong>. Manufacturers and importers must now:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conduct <strong>lab tests<\/strong> to verify sugar content.<\/li>\n\n\n\n<li><strong>Re-register<\/strong> products under the new classification.<\/li>\n\n\n\n<li>Update <strong>labelling and packaging<\/strong> to reflect accurate information.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Impact on Households and Industry<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Households:<\/strong> Frequent buyers of sugary drinks will notice higher grocery bills. Switching to diet or low-sugar alternatives can reduce expenses.<\/li>\n\n\n\n<li><strong>Parents:<\/strong> Children\u2019s beverages may change in price, and companies could <strong>reformulate<\/strong> recipes to stay competitive.<\/li>\n\n\n\n<li><strong>Businesses:<\/strong> Retailers, distributors, and beverage brands must prepare for <strong>testing, relabelling, reclassification, and re-registration<\/strong> before the 2026 rollout.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Tips to Prepare for the Shift<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Read nutrition labels:<\/strong> Focus on sugar content per 100ml.<\/li>\n\n\n\n<li><strong>Switch smartly:<\/strong> Zero-sugar alternatives may deliver better value.<\/li>\n\n\n\n<li><strong>Plan purchases:<\/strong> Watch for <strong>pre-2026 promotions<\/strong> as companies clear high-sugar inventory.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Why This Matters<\/h3>\n\n\n\n<p>The UAE government says the change is about more than revenue \u2014 it\u2019s about <strong>public health<\/strong>. Taxing sugar content encourages healthier consumption, <strong>reduces lifestyle diseases<\/strong>, and <strong>incentivizes reformulation<\/strong> across the beverage industry. For consumers and businesses alike, the shift signals a future where <strong>healthier choices cost less<\/strong> and sugary indulgences come at a premium.<\/p>\n\n\n\n<p><a href=\"https:\/\/royalbrandsuae.com\/Brands\/Beverages\">Image Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starting January 1, 2026, the UAE is overhauling its taxation model for soft drinks. The current flat 50% excise tax will be replaced by a tiered sugar-content tax, a major shift designed to encourage healthier consumption habits and align with the GCC\u2019s new public health framework. What Changes for Consumers The price of soft drinks [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":1301124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[5152,424],"class_list":["post-1301115","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-sugar","tag-uae"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UAE Will Tax Beverages Based On Sugar Content: 100% Tax On Energy Drinks - Trak.in - Indian Business of Tech, Mobile &amp; Startups<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trak.in\/stories\/uae-will-tax-beverages-based-on-sugar-content-100-tax-on-energy-drinks\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UAE Will Tax Beverages Based On Sugar Content: 100% Tax On Energy Drinks - Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"og:description\" content=\"Starting January 1, 2026, the UAE is overhauling its taxation model for soft drinks. 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