{"id":1294837,"date":"2025-05-10T09:24:16","date_gmt":"2025-05-10T03:54:16","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1294837"},"modified":"2025-05-10T09:24:51","modified_gmt":"2025-05-10T03:54:51","slug":"jiostar-launches-platform-to-connect-influencers-with-brands-jiostarverse","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/jiostar-launches-platform-to-connect-influencers-with-brands-jiostarverse\/","title":{"rendered":"JioStar Launches Platform To Connect Influencers With Brands: JioStarVerse"},"content":{"rendered":"\n<p>During such times when influencer marketing is continuesly shifting towards a more measurable and results-driven approach,&nbsp;<\/p>\n\n\n\n<p>JioStar has decided to introduce <a href=\"https:\/\/economictimes.indiatimes.com\/industry\/media\/entertainment\/jiostar-launches-influencer-marketing-platform\/articleshow\/120957498.cms?from=mdr\">JioStarverse<\/a> recently.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"568\" src=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-10-at-9.22.54\u202fAM-1024x568.png\" alt=\"JioStar Launches Platform To Connect Influencers With Brands: JioStarVerse\" class=\"wp-image-1294852\" srcset=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-10-at-9.22.54\u202fAM-1024x568.png 1024w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-10-at-9.22.54\u202fAM-300x166.png 300w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-10-at-9.22.54\u202fAM-768x426.png 768w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-10-at-9.22.54\u202fAM-1536x852.png 1536w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-10-at-9.22.54\u202fAM.png 1698w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>JioStar Launched JioStarverse&nbsp;<\/strong><\/p>\n\n\n\n<p>This Wednesday, Jiostar has launched a data-led influencer marketing platform \u2018Jiostarverse\u2019 on for brands and agencies with over 500 influencers\/talent across genres.<\/p>\n\n\n\n<p>As we know, JioStarverse is a data-focused platform which specifically designed at helping brands and agencies in navigating the growing complexity of the creator economy.<\/p>\n\n\n\n<p>It appears that this newly launched platform will provide marketing intelligence, engagement insights and content performance on its pool of talent, for effective collaborations.&nbsp;<\/p>\n\n\n\n<p>Besides this, JioStarverse platform will also help in enabling the real-time performance tracking and audience intelligence.<\/p>\n\n\n\n<p>&nbsp;\u201cMarketers are looking for authenticity, brand relevance and a clear link to business impact. JioStarverse\u2019s AI-led insights, precision targeting and campaign optimisation capabilities align with our goal of offering scalable, and accountable influencer solutions to brands,\u201d said Ajit Varghese, Head of Revenue, Entertainment and International, JioStar.<\/p>\n\n\n\n<p>\u201cJioStar is home to iconic characters who are influencers both on and off screens, and this association gives us better visibility into our deep talent pool, allowing more impactful, and brand-relevant campaigns,\u201d Varghese added.<\/p>\n\n\n\n<p><strong>JioStar Denying News Of Cyber Attack On Its IT Systems<\/strong><\/p>\n\n\n\n<p>In the meantime, Reliance Industries Limited has <a href=\"https:\/\/www-livemint-com.cdn.ampproject.org\/v\/s\/www.livemint.com\/companies\/news\/jiostar-calls-cyber-intrusion-rumours-false-and-utterly-baseless-assures-all-user-data-is-fully-protected\/amp-11746663893048.html?amp_gsa=1&amp;amp_js_v=a9&amp;usqp=mq331AQIUAKwASCAAgM%3D\">denied<\/a> reports of an alleged cyber attack targeting JioStar\u2019s IT systems.<\/p>\n\n\n\n<p>According to the company, the news circulating in some regional publications about an attempted cyber intrusion are \u201cfalse and utterly baseless\u201d as company said in a statement.<\/p>\n\n\n\n<p>Moving ahead, they have reassured JioStar users, partners and stakeholders that its core servers are \u201csecure and uncompromised\u201d.&nbsp;<\/p>\n\n\n\n<p>Further highlighting, \u201cThere has been no disruption to our platform operations, and all sports and entertainment streaming on JioStar continues uninterrupted.\u201d&nbsp;<\/p>\n\n\n\n<p>JioStar said, \u201cAll user data and streaming services are fully protected. There has been no disruption to our platform operations, and all sports and entertainment streaming on JioStar continues uninterrupted. At JioStar, safeguarding user trust is our highest priority.\u201d<\/p>\n\n\n\n<p>Further explaining that user trust remains its highest priority for them, adding that it upholds rigorous cybersecurity protocols and is actively monitoring to guard against potential future threats.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialsamosa.com\/tags\/jiostarverse\">Image Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>During such times when influencer marketing is continuesly shifting towards a more measurable and results-driven approach,&nbsp; JioStar has decided to introduce JioStarverse recently. JioStar Launched JioStarverse&nbsp; This Wednesday, Jiostar has launched a data-led influencer marketing platform \u2018Jiostarverse\u2019 on for brands and agencies with over 500 influencers\/talent across genres. As we know, JioStarverse is a data-focused [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":1294852,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[661,297,7781],"class_list":["post-1294837","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-influencers","tag-jio","tag-jiostarverse"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>JioStar Launches Platform To Connect Influencers With Brands: JioStarVerse - Trak.in - Indian Business of Tech, Mobile &amp; Startups<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trak.in\/stories\/jiostar-launches-platform-to-connect-influencers-with-brands-jiostarverse\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JioStar Launches Platform To Connect Influencers With Brands: JioStarVerse - Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"og:description\" content=\"During such times when influencer marketing is continuesly shifting towards a more measurable and results-driven approach,&nbsp; JioStar has decided to introduce JioStarverse recently. JioStar Launched JioStarverse&nbsp; This Wednesday, Jiostar has launched a data-led influencer marketing platform \u2018Jiostarverse\u2019 on for brands and agencies with over 500 influencers\/talent across genres. As we know, JioStarverse is a data-focused [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trak.in\/stories\/jiostar-launches-platform-to-connect-influencers-with-brands-jiostarverse\/\" \/>\n<meta property=\"og:site_name\" content=\"Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-10T03:54:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-10T03:54:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-10-at-9.22.54\u202fAM.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1698\" \/>\n\t<meta property=\"og:image:height\" content=\"942\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sheetal Bhalerao\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sheetal Bhalerao\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/trak.in\/stories\/jiostar-launches-platform-to-connect-influencers-with-brands-jiostarverse\/\",\"url\":\"https:\/\/trak.in\/stories\/jiostar-launches-platform-to-connect-influencers-with-brands-jiostarverse\/\",\"name\":\"JioStar Launches Platform To Connect Influencers With Brands: JioStarVerse - Trak.in - Indian Business of Tech, Mobile &amp; 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