{"id":1287678,"date":"2024-11-24T08:59:25","date_gmt":"2024-11-24T03:29:25","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1287678"},"modified":"2024-11-24T09:00:00","modified_gmt":"2024-11-24T03:30:00","slug":"myntra-will-deliver-clothes-in-30-minutes-under-m-now-offerings","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/myntra-will-deliver-clothes-in-30-minutes-under-m-now-offerings\/","title":{"rendered":"Myntra Will Deliver Clothes In 30 Minutes Under “M-Now” Offerings"},"content":{"rendered":"\n

Myntra has taken a bold step into the quick commerce sector with its pilot project, M-Now. Focused on delivering select fashion items within two hours, this initiative is currently being tested in a few Bengaluru pin codes. As quick commerce trends grow, Myntra is setting itself apart as one of the first specialized fashion platforms to explore this arena.<\/p>\n\n\n\n

\"Myntra<\/figure>\n\n\n\n
\n\n\n\n

Expanding Beyond M-Express<\/h3>\n\n\n\n

In 2022, Myntra introduced M-Express, a service designed to deliver products<\/a> within 24\u201348 hours in metro cities. M-Now builds on this foundation, aiming to offer an even faster delivery option. According to a Myntra spokesperson, the pilot will help gather insights that will determine the service’s potential expansion across more locations.<\/p>\n\n\n\n

\n\n\n\n

Competitive Edge in Fashion Quick Commerce<\/h3>\n\n\n\n

While many quick commerce platforms are incorporating beauty and fashion into their offerings, Myntra’s move is unique. Unlike general quick commerce services, M-Now directly addresses the fashion market, leveraging Myntra\u2019s established logistics and its deep understanding of customer preferences.<\/p>\n\n\n\n

\n\n\n\n

Strong User Base and Market Presence<\/h3>\n\n\n\n

Myntra\u2019s large and loyal customer base of 40 million annual transacting users underpins the M-Now initiative. The company’s operational revenue growth, rising from \u20b93,501 crore in FY22 to \u20b94,375 crore in FY23, demonstrates its capacity to innovate and scale successfully.<\/p>\n\n\n\n

\n\n\n\n

The Road Ahead for M-Now<\/h3>\n\n\n\n

With M-Now, Myntra is testing the boundaries of customer experience by combining speed and convenience in fashion retail. If successful, this initiative could redefine how customers shop for fashion, setting a new benchmark for the e-commerce industry.<\/p>\n\n\n\n

Myntra\u2019s pilot project reflects its commitment to staying ahead of trends, aiming to enhance the shopping experience while strengthening its market position.<\/p>\n\n\n\n

4o<\/p>\n","protected":false},"excerpt":{"rendered":"

Myntra has taken a bold step into the quick commerce sector with its pilot project, M-Now. Focused on delivering select fashion items within two hours, this initiative is currently being tested in a few Bengaluru pin codes. As quick commerce trends grow, Myntra is setting itself apart as one of the first specialized fashion platforms […]<\/p>\n","protected":false},"author":30,"featured_media":1287691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[6560,70],"class_list":["post-1287678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-m-now","tag-myntra"],"acf":[],"yoast_head":"\nMyntra Will Deliver Clothes In 30 Minutes Under "M-Now" Offerings - Trak.in - Indian Business of Tech, Mobile & Startups<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trak.in\/stories\/myntra-will-deliver-clothes-in-30-minutes-under-m-now-offerings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Myntra Will Deliver Clothes In 30 Minutes Under "M-Now" Offerings - Trak.in - Indian Business of Tech, Mobile & Startups\" \/>\n<meta property=\"og:description\" content=\"Myntra has taken a bold step into the quick commerce sector with its pilot project, M-Now. 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