{"id":1284961,"date":"2024-09-05T12:59:43","date_gmt":"2024-09-05T07:29:43","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1284961"},"modified":"2024-09-05T13:00:03","modified_gmt":"2024-09-05T07:30:03","slug":"both-meta-snap-will-unleash-new-ar-glasses-in-september","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/both-meta-snap-will-unleash-new-ar-glasses-in-september\/","title":{"rendered":"Both Meta & Snap Will Unleash New AR Glasses In September"},"content":{"rendered":"\n

This month holds a great significance as the\u00a0 two longtime rivals in social media will face off with major demonstrations of what they think will eventually be the next major computing platform, yes we are talking about AR glasses.\u00a0<\/p>\n\n\n\n

\"Both<\/figure>\n\n\n\n

Meta & Snap Launching Their AR Glasses <\/strong><\/p>\n\n\n\n

It is expected that the first big reveal will come from Snap CEO Evan Spiegel, who is set to unveil the fifth generation of Spectacles on September 17th at his annual Partner Summit in Los Angeles, as per the sources.<\/p>\n\n\n\n

Interestingly, just after a week on September 25th, Mark Zuckerberg is slated to debut Meta\u2019s first AR glasses<\/a>, codenamed Orion, at his Connect conference in Menlo Park.<\/p>\n\n\n\n

Here it would be very interesting to see as both the Meta and Snap have pursued different paths in developing AR glasses, still they are grappling with the same challenge.<\/p>\n\n\n\n

We are talking about the technology as it still isn\u2019t ready for mainstream adoption. <\/p>\n\n\n\n

As a result, neither company intends to sell the glasses they\u2019ll showcase this month, according to insiders.\u00a0<\/p>\n\n\n\n

It appears that Snap is planning to repeat its 2021 strategy which is distributing this upgraded Spectacles model to select developers and partners. <\/p>\n\n\n\n

For doing so, the California based technology company is reportedly producing fewer than 10,000 units, while Meta is manufacturing even fewer of its Orion glasses.<\/p>\n\n\n\n

Earlier at the start of July this year, Mark Zuckerberg, the CEO of Meta, spoke<\/a> to a YouTube content creator to reveal many details of the firm\u2019s roadmap from AI to XR, giving a window into what Meta may have planned for its upcoming showcase event.<\/p>\n\n\n\n

In that conversation<\/a>, Zuckerberg spoke about the lessons Meta learned during the Ray-Ban partnership, the future of smartphones, neural interface wristbands, and powerful new AR glasses.<\/p>\n\n\n\n

Meta Reaching For Smart Glasses Success<\/strong><\/h2>\n\n\n\n

It appears that the development and ubiquity of smart glasses are not based on an overnight tipping point.<\/p>\n\n\n\n

In contrast,  this journey appears to be slow, with XR technology and its leaders needing to jump through a series of hoops to communicate the effectiveness and necessity of XR to businesses and consumers.<\/p>\n\n\n\n

During this conversation, Zuckerberg noted that the XR industry needs to reach the point where it can efficiently distribute \u201cfull holographic AR\u201d solutions before AR can become \u201cthe main platform that people would use.\u201d<\/p>\n\n\n\n

Further, the Meta CEO went on to explain that the Ray-Ban Meta product portfolio came from a goal of taking \u201cthe best form factor for [smart]glasses today\u201d and seeing how much technology Meta could \u201cpack in there without compromising the form factor.\u201d <\/p>\n\n\n\n

Moving ahead he noted that \u201cAI has made such big leaps,\u201d which should soon lead to a \u201csimpler product\u201d that has increased appeal.<\/p>\n\n\n\n

Image Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

This month holds a great significance as the\u00a0 two longtime rivals in social media will face off with major demonstrations of what they think will eventually be the next major computing platform, yes we are talking about AR glasses.\u00a0 Meta & Snap Launching Their AR Glasses  It is expected that the first big reveal will […]<\/p>\n","protected":false},"author":27,"featured_media":1284970,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[942,6017,564,6019],"class_list":["post-1284961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-ar","tag-glasses","tag-meta","tag-snap"],"acf":[],"yoast_head":"\nBoth Meta & Snap Will Unleash New AR Glasses In September - Trak.in - Indian Business of Tech, Mobile & Startups<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trak.in\/stories\/both-meta-snap-will-unleash-new-ar-glasses-in-september\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Both Meta & Snap Will Unleash New AR Glasses In September - 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