{"id":1283711,"date":"2024-07-28T08:50:34","date_gmt":"2024-07-28T03:20:34","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1283711"},"modified":"2024-07-28T09:30:26","modified_gmt":"2024-07-28T04:00:26","slug":"india-is-worlds-fastest-growing-video-market-revenues-will-cross-rs-1-lakh-crore-revenues-by-2028","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/india-is-worlds-fastest-growing-video-market-revenues-will-cross-rs-1-lakh-crore-revenues-by-2028\/","title":{"rendered":"India Is World&#8217;s Fastest Growing Video Market: Revenues Will Cross Rs 1 Lakh Crore Revenues By 2028"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>Aaccording to a new report, India\u2019s video market is expected to reach $13 billion in revenue by 2028, boosted by the streaming industry, which has continued to invest billions of dollars in content development every year.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"592\" src=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-28-at-8.48.47\u202fAM-1024x592.png\" alt=\"India Is World's Fastest Growing Video Market: Revenues Will Cross Rs 1 Lakh Crore Revenues By 2028\" class=\"wp-image-1283788\" srcset=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-28-at-8.48.47\u202fAM-1024x592.png 1024w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-28-at-8.48.47\u202fAM-300x173.png 300w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-28-at-8.48.47\u202fAM-768x444.png 768w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-28-at-8.48.47\u202fAM-1536x888.png 1536w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-28-at-8.48.47\u202fAM-2048x1183.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>India&#8217;s Video Entertainment Market Set for 8% Annual Growth, Driven by Streaming Investments<\/strong><\/p>\n\n\n\n<p>According to research by Media Partners Asia, the world\u2019s most populous country is the <a href=\"https:\/\/www.livemint.com\/economy\/indias-video-market-is-set-to-expand-to-13-billion-by-2028\/amp-11721782977722.html\">fastest-growing<\/a> among major global video markets. They said, the video entertainment economy is expected to post 8% annual growth through 2028, Fueled by premium on-demand streaming.<\/p>\n\n\n\n<p>The investment of content in India increased to <a href=\"https:\/\/www.livemint.com\/economy\/indias-video-market-is-set-to-expand-to-13-billion-by-2028\/amp-11721782977722.html\">$5.8 billion<\/a> in 2023 from $3.3 billion in 2018. While that still trails Japan and South Korea, the Indian market has more possibilities to enlarge with a solid commitment from streaming giants, including US platforms.<\/p>\n\n\n\n<p>Managing director of MPA, Vivek Couto said Netflix Inc. and Amazon.com Inc. are pouring in a combined $500 million a year in India to acquire and produce local content. Jio Cinema, backed by billionaire Mukesh Ambani\u2019s Reliance Industries Ltd., is spending about $1 billion every year, led by sports, he said. According to the report, With the industry\u2019s backing, the streaming sector will create 280,000 jobs by 2028.<\/p>\n\n\n\n<p><strong>India&#8217;s Streaming-TV Market Consolidates as Major Players Expand with Local Content<\/strong><\/p>\n\n\n\n<p>India\u2019s streaming-TV market has been growing rapidly, while uniting into a few big players in recent years. Walt Disney Co.\u2019s India operation is merging with Reliance\u2019s Viacom18, scaling up its streaming business with sports and films and TV shows licensed from Paramount and HBO. Prime Video continues to increase in the nation, with plans to release more than 70 new series and films in the upcoming years. India has become the third-largest driver of revenue growth for Netflix with 1.4 billion consumers.<\/p>\n\n\n\n<p>The chief executive officer of the production company Banijay Asia, Deepak Dhar said \u201cThe more competition, the better&#8221;.\u00a0 whether it\u2019s Netflix or Amazon, Disney or Jio Cinema for us, we see they are picking up more local content.\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.livemint.com\/industry\/media\/indian-short-form-video-market-to-touch-8-12-billion-by-2030-report-11677823941236.html\">Image Source<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aaccording to a new report, India\u2019s video market is expected to reach $13 billion in revenue by 2028, boosted by the streaming industry, which has continued to invest billions of dollars in content development every year. India&#8217;s Video Entertainment Market Set for 8% Annual Growth, Driven by Streaming Investments According to research by Media Partners [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":1283788,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[381,5753],"class_list":["post-1283711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-india","tag-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>India Is World&#039;s Fastest Growing Video Market: Revenues Will Cross Rs 1 Lakh Crore Revenues By 2028 - Trak.in - Indian Business of Tech, Mobile &amp; Startups<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trak.in\/stories\/india-is-worlds-fastest-growing-video-market-revenues-will-cross-rs-1-lakh-crore-revenues-by-2028\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"India Is World&#039;s Fastest Growing Video Market: Revenues Will Cross Rs 1 Lakh Crore Revenues By 2028 - Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"og:description\" content=\"Aaccording to a new report, India\u2019s video market is expected to reach $13 billion in revenue by 2028, boosted by the streaming industry, which has continued to invest billions of dollars in content development every year. India&#8217;s Video Entertainment Market Set for 8% Annual Growth, Driven by Streaming Investments According to research by Media Partners [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trak.in\/stories\/india-is-worlds-fastest-growing-video-market-revenues-will-cross-rs-1-lakh-crore-revenues-by-2028\/\" \/>\n<meta property=\"og:site_name\" content=\"Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-28T03:20:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-28T04:00:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-28-at-8.48.47\u202fAM-1024x592.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"592\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rohit Kulkarni\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rohit Kulkarni\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/trak.in\/stories\/india-is-worlds-fastest-growing-video-market-revenues-will-cross-rs-1-lakh-crore-revenues-by-2028\/\",\"url\":\"https:\/\/trak.in\/stories\/india-is-worlds-fastest-growing-video-market-revenues-will-cross-rs-1-lakh-crore-revenues-by-2028\/\",\"name\":\"India Is World's Fastest Growing Video Market: Revenues Will Cross Rs 1 Lakh Crore Revenues By 2028 - Trak.in - Indian Business of Tech, Mobile &amp; 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